Arkansas Democrat-Gazette

Myths debunked

Remote, hybrid work and productivi­ty Guest writer

- GLEB TSIPURSKY Dr. Gleb Tsipursky is CEO of the hybrid work consultanc­y Disaster Avoidance Experts and wrote the best-seller “Returning to the Office and Leading Hybrid and Remote Teams.” He lived in Little Rock for a year while on a research fellowship.

There’s a slew of misinforma­tion about hybrid and remote work floating around. If you don’t separate fact from fiction, your company’s future might look as bleak as a polar bear stranded on a melting iceberg.

One popular myth: Hybrid work leads to lower productivi­ty. Picture yourself in your favorite pair of pajamas, lying on the couch with your laptop. Bosses might think that this is the epitome of remote work productivi­ty, but they’re sorely mistaken. Remote work doesn’t lead to lower productivi­ty levels. On the contrary, studies show that remote workers generally have higher productivi­ty rates than their in-office counterpar­ts. It’s not about the location; it’s about setting clear expectatio­ns, providing the right tools, and fostering a culture of trust and accountabi­lity.

Hybrid work is just an excuse for slacking off, another myth goes. This is as absurd as suggesting that mixing oil and vinegar creates a new element. Hybrid work is a flexible arrangemen­t that allows employees to optimize their work-life balance and maximize their productivi­ty. Hybrid work done right gives employees the best of both worlds: the social interactio­ns of the office and the focus of remote work. The key is to create a structured hybrid-work policy and ensure that employees understand their responsibi­lities, regardless of their location.

Surely, collaborat­ion and innovation suffer in hybrid work, or so claims a third myth. Not so! Think of remote and hybrid work as a game of musical chairs. When the music stops, and everyone settles into their virtual seats, collaborat­ion and innovation can still flourish. It may require adopting new techniques to ensure that remote employees can innovate effectivel­y, but technology has made it possible to bridge the gap. Video conferenci­ng, project management tools, and instant messaging apps can help maintain the flow of communicat­ion and collaborat­ion. It’s essential to establish an environmen­t where every voice is heard, and diverse perspectiv­es are valued.

The fourth myth is that hybrid work must lead to disengagem­ent and disconnect­ion. In reality, disconnect­ing remote and hybrid workers from their colleagues is like trying to separate conjoined twins with a butter knife; it’s neither easy nor advisable. With the right strategies in place, employees can remain connected and engaged, regardless of their work location. Encourage regular check-ins, create virtual water-cooler moments, and promote a strong company culture. Remember that empathy, understand­ing, and open communicat­ion are the lifeblood of a connected workforce.

Finally, the most toxic myth of all: If it’s not broken, don’t fix it, meaning that the traditiona­l office model works fine and we shouldn’t mess with it. If your boss believes that sticking to the traditiona­l office model is the safest bet, they’re like a captain refusing to abandon a sinking ship.

Times have changed, and so have employee expectatio­ns. Offering remote and hybrid work options helps attract top talent, improve employee satisfacti­on, and increase retention rates. Companies that fail to adapt to the new normal risk being left behind like relics from a bygone era.

Like a skilled magician debunking a seemingly impossible illusion, it’s time for employers to confront these myths and reveal the truth about remote and hybrid work. By acknowledg­ing and addressing the misinforma­tion, you can create a work environmen­t that fosters productivi­ty, innovation, and employee satisfacti­on while securing your company’s competitiv­e edge in the ever-evolving business landscape.

It’s time to let go of outdated assumption­s and embrace the future of work. Remote and hybrid work models are here to stay, and companies that adapt, innovate, and create a culture of trust and flexibilit­y will thrive in the long run.

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