SOME­THING YOU SHOULD KNOW NO KID HUN­GRY

Athleisure - - Rice -

We have cov­ered No Kid Hun­gry as it per­tains to var­i­ous cam­paigns that they have run such as Chef's Cy­cle (our in­ter­view with Celebrity Chef's Bryan Volt­ag­gio and Duff Gold­man) which took celebrity chefs fo­cus on help­ing those in need through food by cy­cling this past May in Cal­i­for­nia.

The ethos of No Kid Hun­gry is that no child should go hun­gry in Amer­ica; how­ever, 1 in 6 kids will face hunger this year. To com­bat this statis­tic, the or­ga­ni­za­tion en­sures that kids start the day with a nu­tri­tious break­fast and fam­i­lies learn the skills they need to shop and cook on a bud­get. By work­ing to­gether, they are com­mit­ted to chil­dren hav­ing the healthy food they need. No Kid Hun­gry is a cam­paign of na­tional anti-hunger or­ga­ni­za­tion Share Our Strength.

Through its cam­paigns, No Kid Hun­gry has had a high vis­i­bil­ity in its ef­forts due to their pres­ence on Food Network, as well as their cur­rent part­ner­ship with Wil­liams Sonoma via, "Tools For Change"

pro­gram. “Ev­ery­one has a role to play in end­ing child­hood hunger in Amer­ica. Whether you vol­un­teer your time, ad­vo­cate on be­half of kids in your com­mu­nity, or even buy a spat­ula, you join mil­lions in the be­lief that Amer­ica’s kids de­serve to grow up healthy and strong.” | Jeff Bridges This month, Wil­liams Sonoma an­nounced its sixth an­nual cam­paign to ben­e­fit the char­ity and is aim­ing to raise $2 mil­lion which will con­nect chil­dren in need to nearly 20 mil­lion meals!

“Thanks to our in­cred­i­bly gen­er­ous cus­tomers, friends of the brand and em­ploy­ees Wil­liams Sonoma was able to raise more than $3.3 mil­lion since 2012 to sup­port No Kid Hun­gry, which equates to 33 mil­lion meals served to chil­dren in need across the na­tion,” said Janet Hayes, pres­i­dent of Wil­liams Sonoma. “This year, we’re con­tin­u­ing our ef­forts with an even loftier goal. We’re re­new­ing our com­mit­ment to an or­ga­ni­za­tion ded­i­cated to mak­ing No Kid Hun­gry a re­al­ity through aware­ness, ac­tion and ed­u­ca­tion.” “My spat­ula de­sign is based on the afro pick I wear in my hair. The rea­sons are sim­ple, and the rea­sons are sev­eral: it has res­o­nance with power, peace, self-pos­ses­sion, and self-aware­ness. Those are all dif­fer­ent kinds of food for the soul. This spat­ula helps with food for the body. As I have be­come more in­volved in food-re­lated cre­ativ­ity, I have tried to be­come more in­volved in food-re­lated causes. No Kid Hun­gry is one of the most com­pelling. They say that break­fast is the most im­por­tant meal, and child­hood is the break­fast of life." | Quest­love

The celebrity spat­ula de­sign­ers will be spread­ing the word on so­cial me­dia by com­pet­ing in a “spat­down” post­ing about the cam­paign, with the goal of sell­ing the most spat­u­las. Wil­liams Sonoma will make a five-thou­sand-dol­lar do­na­tion to No Kid Hun­gry on be­half of the win­ner. You can par­tic­i­pate and fol­low the “spat­down” un­fold live by fol­low­ing the brand at @williamssonoma on In­sta­gram and be­come a part of the con­ver­sa­tion by us­ing #WSNoKidHun­gry. "Slug­gish and hun­gry is not the recipe for a child’s suc­cess. That’s why I’m work­ing with No Kid Hun­gry to con­nect kids to the food they need to reach their full po­ten­tial.” | Kris­ten Bell There are a num­ber of ways to as­sist in their goal. This month and dur­ing the month of September, you can sign up and pay for classes where pro­ceeds go to this non­profit at your lo­cal Wil­liams Sonoma.

In ad­di­tion to the classes, the culi­nary re­tailer joined forces with prom­i­nent celebri­ties, chefs and brands to take part in its fourth an­nual cus­tomer-fa­vorite "Tools for Change" pro­gram. This year’s “tools” in­clude a col­lec­tion of limited-edi­tion celebrity de­signed spat­u­las. Now avail­able in stores and on­line at wil­liams-sonoma. com, the ex­clu­sive spat­u­las re­tail for $12.95 each, with thirty per­cent of the re­tail price ben­e­fit­ing No Kid Hun­gry. For ev­ery dol­lar raised, No Kid Hun­gry can con­nect a child with ten healthy meals. "My spat­ula was in­spired by my par­ents' gar­den that we had grow­ing up and know­ing how for­tu­nate we were to be able to grow a lot of our food in our back­yard. Join me in sup­port­ing Wil­liams Sonoma's No Kid Hun­gry cam­paign this year. Let's end child­hood hunger!" | Faith Hill Each chef and celebrity il­lus­trated their spat­ula in a way that meant some­thing to

them whether it was ref­er­enc­ing a fa­vorite an­i­mal, such as Kris­ten Bell's love of the sloths, to high­light­ing a well known char­ac­ter and his bowl­ing hobby as Jeff Bridges did in not­ing "The Dude" from The Big Le­bowski.

This year's Wil­liams Sonoma "Tools for Change" spat­u­las ben­e­fit­ing No Kid Hun­gry were de­signed by Amer­i­can Girl™, Kris­ten Bell, Jeff Bridges, Al­ton Brown, Aye­sha Curry, Bobby Flay, Neil Pa­trick Har­ris and David Burtka, Faith Hill, Gi­ada De Lau­ren­tiis, Quest­love and Shake Shack.

Wil­liams Sonoma has ad­di­tional ini­ti­ati­ives that also sup­port the non­profit which you can find out more by vis­it­ing their web­site. You can also visit No Kid Hun­gry to hear about on­go­ing part­ner­ships and cam­paigns where you can sup­port chil­dren in need as a means to end child hunger and to en­sure that they are re­ceiv­ing the healthy meals that will as­sist in their growth.

JEFF BRIDGES

Acad­emy Award-win­ning Ac­tor and No Kid Hun­gry Na­tional Spokesper­son

QUEST­LOVE

Grammy Award Win­ning Mu­si­cian and co-founder of The Roots, Mu­si­cal Di­rec­tor of The Tonight Show and James Beard Award Nom­i­nated Author

Ac­tivist + Ac­tor

KRIS­TEN BELL

FAITH HILL

Coun­try Mu­sic Su­per­star

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