Austin American-Statesman

Facebook CEO apologizes for data-mining 'mistake' WASHINGTON —

Mark Zuckerberg also tells senators his firm is working with Mueller.

- By Mary Clare Jalonick and Barbara Ortutay

Apologetic Facebook CEO Mark Zuckerberg told senators Tuesday it had been “clearly a mistake” to believe the Trump-linked data-mining company Cambridge Analytica had discarded data that it had harvested from social media users in an attempt to sway 2016 elections.

Zuckerberg told members of the Senate Judiciary and Commerce committees that Facebook considered the data collection “a closed case” because it thought the informatio­n had been deleted. Facebook didn’t alert the Federal Trade Commission, Zuckerberg said, and he assured senators the company would handle the situation differentl­y today.

On another issue currently in the news, he was asked whether his company had been contacted by the office of the special counsel, Robert Mueller, who is looking into Russian interferen­ce in the election.

“Yes,” he said, “I know that we are working with them.”

He provided no other details, saying he wanted to be careful not to break any rules of confidenti­ality.

Earlier this year, Mueller charged 13 Russian individual­s and three Russian companies with a plot to interfere in the presidenti­al election through a social media propaganda effort that included online ad purchases using U.S. aliases and politickin­g on U.S. soil. Some of the Russian ads were on Facebook.

Zuckerberg began a twoday congressio­nal inquisitio­n with a public apology for the privacy scandal that has shaken the social media giant he founded more than a decade ago. He took responsibi­lity for failing to prevent Cambridge Analytica, a firm affiliated with Donald Trump’s presidenti­al campaign, from gathering personal informatio­n from 87 million users to try to influence elections.

Zuckerberg had apologized many times already, to users and the public, but this was the first time in his career that he had gone before Congress. He also is to testify Wednesday before the House Energy and Commerce Committee.

Sen. John Thune, R-S.D., the Commerce Committee chairman, told Zuckerberg his company has a 14-year history of apologizin­g for “ill-advised decisions” related to user privacy. “How is today’s apology different?” Thune asked.

“We have made a lot of mistakes in running the company,” Zuckerberg responded. “I think it’s pretty much impossible, I believe, to start a company in your dorm room and then grow it to be at the scale that we’re at now without making some mistakes.”

Zuckerberg said Facebook is going through “a broader philosophi­cal shift in how we approach our responsibi­lity as a company.” He said the company needs to take a “more proactive role” that includes ensuring the tools it creates are used in “good and healthy” ways.

In the hearings, Zuckerberg is not only trying to restore public trust in his company but also to stave off federal regulation­s that some lawmakers have floated. In his opening statement, he also apologized for his company’s involvemen­t in facilitati­ng fake news and Russian interferen­ce in the elections.

“We didn’t take a broad enough view of our responsibi­lity, and that was a big mistake,” he said. “It was my mistake, and I’m sorry. I started Facebook, I run it, and I’m responsibl­e for what happens here.”

Separately, the company also began alerting some of its users that their data was gathered by Cambridge Analytica. A notificati­on that appeared on Facebook for some users Tuesday told them that “one of your friends” used Facebook to log into a now-banned personalit­y quiz app called “This Is Your Digital Life.” The notice says the app misused the informatio­n, including public profiles, page likes, birthdays and current cities, by sharing it with Cambridge Analytica.

After resisting previous calls to testify, Zuckerberg agreed to come to Capitol Hill this month after reports surfaced — and the company confirmed — that Cambridge Analytica had gathered Facebook users’ data. Zuckerberg said his company has a responsibi­lity to make sure that doesn’t happen again.

His opening statement did not reveal new informatio­n about how data was shared or what Facebook will do. In addition to saying he is sorry, Zuckerberg outlined the steps the company has taken to restrict outsiders’ access to people’s personal informatio­n. He also said the company is investigat­ing every app that had access to a large amount of informatio­n before the company moved to prevent such access in 2014 — actions that came too late in the Cambridge Analytica case.

Zuckerberg met Monday with Florida Sen. Bill Nelson, the top Democrat on the Senate Commerce panel, along with other senators. Nelson said afterward that Zuckerberg was “forthright and honest to the degree he could” be in the private, oneon-one meeting.

Nelson said he believes Zuckerberg is taking the congressio­nal hearings seriously “because he knows there is going to be a hard look at regulation.”

Democrats like Nelson have argued that federal laws might be necessary to ensure user privacy. Republican­s have yet to get behind any such legislatio­n, but that could change.

Texas Sen. John Cornyn, a member of the Judiciary panel and the No. 2 Republican in the Senate, appeared open to regulation in a Tuesday floor speech ahead of the hearing. Cornyn said apologies are “not enough” and suggested that legislatio­n could eventually be needed to give consumers more control over their own data privacy.

“This is a serious matter, and I think people expect us to take action,” Cornyn told reporters after his speech.

 ?? TOM BRENNER / NEW YORK TIMES ?? Mark Zuckerberg (left), founder and CEO of Facebook, arrives Tuesday in a hearing room on Capitol Hill in Washington to testify before the Senate Judiciary and Commerce committees. Zuckerberg also will speak Wednesday to the House Energy and Commerce...
TOM BRENNER / NEW YORK TIMES Mark Zuckerberg (left), founder and CEO of Facebook, arrives Tuesday in a hearing room on Capitol Hill in Washington to testify before the Senate Judiciary and Commerce committees. Zuckerberg also will speak Wednesday to the House Energy and Commerce...
 ?? GABRIELLA DEMCZUK / NEW YORK TIMES ?? A phalanx of life-sized cutouts of Mark Zuckerberg stand Tuesday outside the U.S. Capitol. Activist group Avaaz put them on display to call on the Facebook founder to fight the “fake news” problem afflicting social media.
GABRIELLA DEMCZUK / NEW YORK TIMES A phalanx of life-sized cutouts of Mark Zuckerberg stand Tuesday outside the U.S. Capitol. Activist group Avaaz put them on display to call on the Facebook founder to fight the “fake news” problem afflicting social media.

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