Austin American-Statesman

Zuckerberg: Regulating social media ‘inevitable’

The Facebook CEO also tells a House panel his own data was sold to malicious third parties.

- By Mary Clare Jalonick, Barbara Ortutay and David Hamilton

Facebook WASHINGTON — CEO Mark Zuckerberg told a House oversight panel Wednesday that he believes it is “inevitable” there will be regulation of the social media industry and also disclosed to lawmakers that his own data was included in the personal informatio­n sold to malicious third parties.

“The internet is growing in importance around the world in people’s lives and I think that it is inevitable that there will need to be some regulation,” Zuckerberg said during testimony before the House Energy and Commerce Committee. “So my position is not that there should be no regulation but I also think that you have to be careful about regulation you put in place.”

Larger, more dominant companies like Facebook have the resources to comply with government regulation, he said, but “that might be more difficult for a smaller startup to comply with.”

Lawmakers in both parties have floated possible regulation of Facebook and other tech companies amid privacy scandals and Russian interventi­on on the platform. It’s not clear what that regulation would look like and Zuckerberg didn’t offer any specifics.

Zuckerberg was answering a question from Rep. Anna Eshoo, D-Calif., when he informed lawmakers about his personal data, a reference to the Cambridge Analytica scandal that has rocked his company over the past several weeks.

His remarks came as he opened the second day of a congressio­nal inquisitio­n in the wake of the worst privacy debacle in his company’s history. A day earlier Zuckerberg batted away often-aggressive questionin­g from senators who accused him of failing to protect the personal informatio­n of millions of Americans from Russians intent on upsetting the U.S. election.

The stakes are high for both Zuckerberg and his company. Facebook has been reeling from its worst-ever privacy failure following revelation­s last month that the political data-mining firm Cambridge Analytica, which was affiliated with Trump’s 2016 campaign, improperly scooped up data on about 87 million users. Zuckerberg has been on an apology tour for most of the past two weeks, culminatin­g in his congressio­nal appearance­s this week.

But what comes next is unclear.

Lawmakers said repeatedly they think Facebook should probably be regulated. But there was no consensus at all on that point — what exactly should be regulated, or even what the biggest problems are.

Members pressed Zuckerberg on the company’s privacy policies and often declared that Facebook needs to do more to protect user data.

Several lawmakers touted bills they’ve introduced. But there was no clear thread among them as to how, or if, the government should step in.

Rep. Frank Pallone of New Jersey, the committee’s top ranking Democrat, sounded pessimisti­c that Congress will pass anything.

“I’ve just seen it over and over again — that we have the hearings, and nothing happens,” Pallone said.

Rep. Greg Walden, R-Ore., the committee chairman, asked Zuckerberg if it ever crossed his mind several years ago when user data was being extracted from Facebook “that you should be communicat­ing more clearly with users that Facebook is monetizing their data.” Informatio­n about users “is probably the most valuable thing about Facebook,” Walden added.

Zuckerberg said that Facebook allows people to decide whether and how they want their informatio­n shared. But he said his company “can do a better job of explaining how advertisin­g works.”

After a testy exchange with Zuckerberg, Rep. Diana DeGette, D-Colo., said Congress should consider imposing “really robust penalties” for social media companies that repeatedly compromise user informatio­n.

“We continue to have these abuses and these data breaches,” DeGette said. “But at the same time it doesn’t seem like future activities are prevented.”

Facebook’s stock rose slightly in Wednesday’s early afternoon trading, providing an indication that investors are betting the company’s ability to sell ads based on the personal informatio­n that it collects won’t be hampered by whatever action Congress might take. But Facebook’s stock remains 10 percent below where it stood before news of the privacy scandal broke last month, a decline that has wiped out about $50 billion in shareholde­r wealth.

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 ?? CHIP SOMODEVILL­A / GETTY IMAGES ?? Facebook CEO Mark Zuckerberg prepares to testify Wednesday before a House committee. He said his company “can do a better job of explaining how advertisin­g works.”
CHIP SOMODEVILL­A / GETTY IMAGES Facebook CEO Mark Zuckerberg prepares to testify Wednesday before a House committee. He said his company “can do a better job of explaining how advertisin­g works.”

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