QL2 Soft­ware gets new CEO, opens head­quar­ters in city

Baltimore Sun - - WORLD - By Sarah Gantz sarah.gantz@balt­sun.com twit­ter.com/sarah­gantz

For­mer Mil­len­nial Me­dia ex­ec­u­tive Carl Wartzack has been named CEO of QL2 Soft­ware and will es­tab­lish a Bal­ti­more head­quar­ters for the travel-pric­ing data com­pany.

QL2 plans to hire be­tween 60 and 80 em­ploy­ees for its new Bal­ti­more head­quar­ters at 3700 O’Don­nell St. in Brewer’s Hill.

The com­pany has signed a short-term lease for a small of­fice of less than 500 square feet for Wartzack and a few early em­ploy­ees, and will ex­pand — ei­ther within the build­ing or else­where in the city — as it hires more work­ers.

QL2 an­a­lyzes ticket-price data in realtime to pro­vide price-set­ting anal­y­sis for air­lines, rental car com­pa­nies, ho­tels, va­ca­tion pack­age providers, and other travel and trans­porta­tion busi­nesses. The new of­fice and CEO come as QL2 looks to push be­yond travel to other mar­kets, in­clud­ing re­tail, govern­ment and en­ergy.

The 15-year-old com­pany brought on Wartzack to lead the ex­pan­sion be­cause of his ex­pe­ri­ence in scal­ing global busi­nesses, said Paul Camp­bell, QL2’s chief com­mer­cial of­fi­cer.

“We’ve been look­ing for a leader, a CEO of Carl’s type and tal­ent for quite a while,” Camp­bell said in an in­ter­view. “Some­one who can help us grow be­yond where we are to­day.”

Wartzack most re­cently worked as se­nior vice pres­i­dent of global oper­a­tions for Mil­len­nial Me­dia, where was in­volved in bring­ing the ad­ver­tis­ing tech­nol­ogy com­pany pub­lic in 2012 and grow­ing its global pres­ence. Mil­len­nial Me­dia was ac­quired by AOL in 2015.

QL2 em­ploys 220 peo­ple scat­tered around the world, with con­cen­tra­tions of work­ers in In­dia and Seat­tle. The com­pany has at dif­fer­ent times called Seat­tle and At­lanta its home base, but Bal­ti­more will be its first true head­quar­ters, Camp­bell said.

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