Baltimore Sun

No signs of iconic ‘March Madness’

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Looking around the basketball facilities hosting women’s NCAA Tournament games there are no signs of March Madness.

At least not the iconic trademark “March Madness” that the NCAA uses to promote games this month.

It’s not on the courts, which say “NCAA Women’s Basketball” or feature the names and logos of the host teams.

“I didn’t realize that was an NCAA thing, but I certainly think that’s something that needs to be discussed and changed,” UConn’s acting head coach Chris Dailey said Monday when asked about March Madness.

“I think it looks a little embarrassi­ng on the court when you see ‘Women’s Basketball’ and nothing connected to March Madness. There are women playing, so clearly it’s women’s basketball. I think everyone can get that. So, I think that certainly it’s something that needs to be discussed.”

When asked about the absent trademark, the NCAA said in statement it will continue listening to the expectatio­ns of members and women’s basketball leadership while considerin­g relations with “valued broadcast partners.”

“We are committed to working with all constituen­ts to determine the best way forward for women’s basketball including the use of March Madness logos if desired,” the NCAA added in its statement.

It’s another in a list of difference­s between the tournament­s and became a topic of discussion after the Wall Street Journal reported Monday the NCAA’s trademark registrati­ons for the phrase “March Madness” allow the organizati­on to use it for both the men’s and women’s tourneys.

But NCAA doesn’t use them for both, at least not in same way. The attention being given the growing list of difference­s has caught the attention of administra­tors outside NCAA headquarte­rs.

“There is a general concern among commission­ers we need to do better by women’s basketball,” said Rich Ensor, commission­er of the Metro Atlantic Athletic Conference and chair of the college commission­ers associatio­n, which makes recommenda­tions to the NCAA on various topics. “We’ll be discussing it further with the NCAA leadership team.”

Texas A&M avoids historic upset:

Jordan Nixon scored nine points over the final six minutes, and No. 2 seed Texas A&M escaped an upset bid by No. 15 Troy with an 84-80 victory in the first round Monday in Austin, Texas.

Destiny Pitts made four free throws over the final 6 seconds, giving the Aggies the last cushion they needed to avoid what would have ranked among the biggest surprises in tournament history.

No 15 seed has ever beaten a No. 2. The Trojans, who rallied to take the lead in the fourth quarter, came oh-so-close to the tournament’s most startling win since No. 16 seed Harvard topped No. 1 Stanford in 1998.

Aaliyah Wilson’s layup with 1:12 to play gave Texas A&M (24-2) a 79-77 lead that would hold up.

Layups: Jordan Lewis had a career-high 32 points, 11 rebounds and eight assists to help No. 7 seed Alabama beat No. 10 seed North Carolina 80-71 in San Antonio. It was a triumphant return to the NCAAs for the Crimson Tide (17-9), who were playing their first game in the tournament since 1999. The Tide made eight straight trips to the NCAAs from 1992-99 that included a run to the Final Four in 1994 . ... Belmont freshman Destinee Wells scored 25 points and had seven assists in a turnover-free game as the younger and smaller 12th-seeded Bruins (21-5) held on for their first tournament victory in six chances, pulling off a 64-59 upset over No. 5 seed Gonzaga in San Marcos, Texas.

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