Cape life ties into designer’s scarf collection
Classic New England style has a definite appeal, but Cape Cod designer Elyse Maguire is all about creating a collection with edge. “Cape Cod only gets represented in this one very traditional, preppy way and there was a different take that I wanted to bring to life,” Maguire told the Herald.
The 45-year-old splits her time between her Brooklyn home and Chatham design studio, and will officially launch a line of chic scarves this August. They are available for pre-order online now. Maguire — an advertising professional-turned-designer — is Boston-born, Midwest-bred and spent summers on the Cape with family.
“What I love about going to the Cape is the simplicity of the lifestyle. You enjoy the small pleasures — and instead of rushing home to watch Netflix, you're off to watch the sunset.”
The colors used to create her signature fringed scarves are inspired by things like beach roads, gray cottages, the Cape's stunning landscape and sea glass. They're also about wearability.
“The scarves are easy to wear anywhere, and in Cape Cod you don't want to fuss about your outfit. ... You can just pop one on and go have some oysters!”
While the collection is designed and hand-fringed in Chatham, some pieces ($120 retail) are made in New York, Peru and eventually beyond.
“I'm open. As my brand evolves, I may continue to outsource production.”
The Parsons School of Design grad and Altuzarra and Rosie Assoulin alum is also working on a home fragrance line of candles (inspired by the Cape, of course) that is slated to launch in October.