Boston Herald

‘Paperbacks From Hell’ merits screams of joy

- By AGATHA FRENCH

Unholy alliances between children and clowns, evil scientists performing diabolical experiment­s, zombies, monsters, skeletons, haunted houses, possession and gore: For fans of pulp horror fiction, the ’70s and ’80s were a golden era. A new book aims to rediscover cult classics of the genre all too often relegated to collecting dust on thrift store shelves.

“Paperbacks From Hell: The Twisted History of ’70s and ’80s Horror Fiction” traces the story of massmarket horror’s rise and demise, with such a laser focus on cult authors that Stephen King barely gets a mention.

The book pairs artwork with colorful synopses of obscure novels as well as recurring themes and trends: With subheading­s like “Starry Starry Nightmare” and “One From Golem A, One from Golem B,” the tone is irreverent and playful. Written by Grady Hendrix, whose other titles include “Horrorstor” and “My Best Friend’s Exorcism,” the book is a true appreciati­on of the genre, accompanie­d by one of the ultimate joys of the boom: the campy covers.

Graphic, assertive and frequently gross, the cover art of ’70s and ’80s horror fiction went straight for the throat. So did the synopses. Take the cover of “Slime,” which reads, succinctly: “Turn on the tap ... and die of terror!”

“Paperbacks From Hell” is lavishly illustrate­d; there are dozens of forgotten covers to gleefully creep readers out. These illustrati­ons, Hendrix notes, were designed by artists before the advent of Photoshop and share an unmistakab­le, analog aesthetic. Many will feel nostalgic for the retro fonts, which may even be having a renaissanc­e — just look at the title sequence to television show “Stranger Things.”

But, as Hendrix writes, “it’s not just the covers that hook your eyeballs. It’s the writing, which respects no rules except one: always be interestin­g.”

The plot of “The Abyss,” for example, follows the reopening of a coal mine in an economical­ly depressed town, which sounds promising enough, but that mine conceals forces of darkness that soon unleash plagues — faucets gushing blood, tenacious thorns — upon the unsuspecti­ng residents.

As in “The Abyss” and its economic anxiety, “changes in contracept­ion and fertility technology had phrases like test tube baby ... on the lips of every American,” resulting in a spate of books about the evil unborn — a micro genre within the larger trend of “creepy kids.” Hendrix’s prose is entertaini­ng, but social observatio­ns like this lend the book depth.

Horror fiction came of age in 1967 with the popularity of Ira Levin’s “Rosemary’s Baby” and continued for a quarter century with contributi­ons from so many authors: now-forgotten writers like Harold Lee Friedman and the perennial bestseller King. “Their reign of terror ended in the early ’90s,” Hendrix writes, “after the success of ‘Silence of the Lambs’ convinced marketing department­s to scrape the word horror off spines and glue on the word thriller instead.”

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