Amway founder, Magic owner Richard DeVos, 92
Billionaire Richard DeVos, cofounder of direct-selling giant Amway, owner of the Orlando Magic and father-in-law of Education Secretary Betsy
DeVos, died Thursday. He was 92. Family spokesman Nick Wasmiller says
Mr. DeVos died at his western Michigan home due to complications from an infection.
Mr. DeVos was born in Grand Rapids, not far from Ada, the community about 140 miles west of Detroit where he later lived and died.
In 1949, he and friend Jay Van Andel took $49 and invested the modest amount into manufac- turer and vitamin direct-seller Nutrilite. They became independent vitamin distributors and later used the company’s personto-person selling approach when starting Amway in Ada with an all-purpose household cleaning product.
They coined the name Amway as an abbreviation of “American Way.” Over five decades, Amway became a multibillion-dollar international corporation. Van Andel died in 2004.
“Rich and my father built this company from the ground up, and in many ways Rich was the heart and soul of Amway,” said Steve Van Andel, Amway’s chair. “His vision and spirit inspired our employees and independent business owners for more than 50 years.”
Michigan’s Republican governor described Mr. DeVos as “an incredible businessman, philanthropist and true Michigander.”
“The positive impact Rich had on our state is truly immeasurable,” Rick Snyder said Thursday. “Through successful business ventures and charitable endeavors, he created endless opportunities for residents of many different ages and backgrounds. Rich’s giving spirit is how we will always remember him, and his legacy is certain to live on forever.”
Mr. DeVos, who served as Amway’s president until 1993, also was involved in the NBA, buying the Magic from a group headed by Orlando real estate developer William duPont III in 1991 for $70 million.
“Mr. DeVos’ boundless generosity, inspirational leadership and infectious enthusiasm will always be remembered,” Magic CEO Alex Martins said in a statement. “Simply, he was the team’s No. 1 cheerleader and the best owner that a Magic fan could ever want for their team.”
Amway was not without controversy. The Federal Trade Commission charged in 1969 that the company was an illegal pyramid scheme, but ruled after a six-year investigation that it wasn’t.