RE­LAXED POWER

COS MAKES A DIS­CREET EN­TRANCE ON THE DC FASH­ION SCENE.

Capitol File - - THE SOURCE: STYLE -

There is noth­ing quite like mak­ing a quiet fash­ion state­ment, and COS knows that well. The brand shies away from the hy­per, fast­fash­ion vibe as­so­ci­ated with its par­ent com­pany, the H&M Group; in­stead, it of­fers modern min­i­mal­ism for a cus­tomer who wants to look fash­ion­able with­out try­ing too hard or sac­ri­fic­ing com­fort (think of a clas­sic but­ton-up shirt with a con­tem­po­rary over­size fit). COS has opened a new bou­tique in the hub of Ge­orge­town’s re­tail district at the in­ter­sec­tion of Wis­con­sin and M with an ex­ten­sive se­lec­tion of ev­ery­day wear for both men and women. “COS’s core aes­thetic of modern, time­less, and tac­tile de­sign is a nat­u­ral fit for the Wash­ing­ton, DC, cus­tomer, for whom func­tion and style are of equal im­por­tance,” says Marie Honda, the brand’s man­ag­ing di­rec­tor. 1200 Wis­con­sin Ave. NW, 202-7192352; cos­stores.com

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