Chattanooga Times Free Press - ChattanoogaNow

‘Bird Box Challenge’: More like birdbrain

- Contact Shawn Ryan at mshawnryan@gmail.com.

Sometimes you just throw up your hands and say, “We’re doomed as a species.”

The breathtaki­ng stupidity of people can be absolutely frightenin­g, especially the ability to ignore any sliver of good sense, to not listen to the part of their brain that says, “You’re an idiot!”

The most recent example of mind-boggling imbecility is the “Bird Box Challenge,” which has been picking up steam on social media. This “Hey, watch this!” boneheaded­ness is based on “Bird Box,” the Netflix movie in which the human race must wear blindfolds when they look through windows or go outside because, if they don’t, they will go insane and kill themselves.

In one scene, the blindfolde­d protagonis­ts must get in an SUV and, using only the talking GPS device in the dashboard, make their way through the body- and carstrewn streets to find food.

Seeing this on TV, a 17-year-old girl decided it would be a hoot to see if she could drive a pickup truck in real life with her eyes covered. Breaking news: She couldn’t.

While driving about 35 mph, she pulled a beanie hat over her eyes and — surprise! — veered into oncoming traffic, hit another car, a light pole and a concrete barrier. Luckily no one was hurt.

Netflix is understand­ably appalled people would even try something so stupid and released a statement saying, “Can’t believe I have to say this, but: PLEASE DO NOT HURT YOURSELVES WITH THIS Shawn Ryan BIRD BOX

CHALLENGE.” (The capitaliza­tion is Netflix’s.)

Spreading knowledge is one of the good traits of social media; spreading moronic knowledge is not, and a lot of these memes are moronic. For example, the Tide-Pod challenge (eat them for foamy-mouth foolery); ingest bath salts for a freaky high (some call it “death”); eat a spoonful of cinnamon in 60 seconds without drinking anything (because choking and gagging is a good time); put salt on your skin then hold ice to it (frostbite is fun).

Sure, you could take the optimistic view and see this as “thinning the herd,” but that’s pretty cynical, albeit pretty accurate. But in the longer view, it seems to be an indication that our species is becoming even more susceptibl­e to the idea that looking like a brainless yahoo on YouTube is a stepping stone to internatio­nal stardom, or at least notoriety which, to some, is the same thing.

There’s a poster that says: “Remember, 50 percent of the population has below-average intelligen­ce.” We’re seeing living proof of that.

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