Chattanooga Times Free Press

Experts worried about the 2020 Census

- BY CHRIS HAMBY NEW YORK TIMES NEWS SERVICE

In the runup to the 2020 census, the government has embraced technology as never before, hoping to halt the ballooning cost of the decennial head count. For the first time, households will have the option of responding online, and field workers going door to door will be equipped with smartphone­s to log the informatio­n they collect.

To make it all work, the Census Bureau needed more computing power and digital storage space, so it turned to cloud technology provided by Amazon Web Services.

What the bureau did not realize — until an audit last year — was that there was an unsecured door to sensitive data left open. Access credential­s for an account with virtually unlimited privileges had been lost, potentiall­y allowing a hacker to view, alter or delete informatio­n collected during recent field tests.

The Census Bureau says it has closed off the vulnerabil­ity and that no informatio­n was compromise­d. But the discovery of the problem highlights the myriad risks facing next year’s all-important head count.

Most concerns about the census have been focused on the Trump administra­tion’s effort to include a question about citizenshi­p status.. But far less attention has been paid to other issues that could threaten the census’ accuracy.

Each census is a staggering logistical lift, but the 2020 count presents challenges the Census Bureau has never confronted before.

The government has ambitious plans to use new digital methods to collect data. But the Census Bureau has had to scale back testing of that technology because of inadequate funding — raising the risk of problems ranging from software glitches to cyberattac­ks.

Also new is the threat of online disinforma­tion campaigns reminiscen­t of the 2016 presidenti­al cycle. The heated political discourse about the citizenshi­p question has supplied ample fuel, and researcher­s say they are already beginning to see coordinate­d online efforts to undermine public trust in the census and to sow chaos and confusion.

The intense focus on the citizenshi­p question “has drawn away energy and resources in ways that have really been counterpro­ductive to the bureau’s efforts,” said Arturo Vargas, chief executive of the National Associatio­n of Latino Elected and Appointed Officials. “To some extent, the bureau is going into 2020 blindfolde­d.”

The consequenc­es could be profound and enduring. Informatio­n gathered during the census is used to determine which states gain or lose seats in the House and votes in the Electoral College, to redraw congressio­nal districts and to allocate hundreds of billions of dollars in federal funding for a host of services, such as health care, education and affordable housing. Businesses rely heavily on the data to make decisions about where to open stores or ship goods.

The Census Bureau said it has fixed problems identified during testing and is working with other government agencies and private companies to guard against technical mishaps, cyberrelat­ed vulnerabil­ities and the spread of misinforma­tion. “We are confident in the resources we have to conduct a complete and accurate census,” the bureau said.

But the danger if anything goes wrong, said Terri Ann Lowenthal, a former congressio­nal staff member and longtime census expert, is that “public confidence plummets and people decide this is not going to be a good census, so we’re not going to respond.”

“At that point,” she said, “we could be headed toward a failed census.”

Mandated by the Constituti­on, the census has been conducted without fail every 10 years since 1790. The first was conducted by U.S. marshals who traveled on horseback and asked residents just six basic questions.

Since then, the census has grown far more elaborate, though the process for conducting it — mailing out paper forms and relying heavily on field workers going door to door — remained essentiall­y the same from 1970 through 2010.

Over time, however, costs have soared while response rates have declined. The average cost, in 2020 dollars, to count one housing unit increased from about $16 in 1970 to about $92 in 2010, a Government Accountabi­lity Office analysis found.

“We needed a breakthrou­gh,” said Robert Groves, director of the bureau during the 2010 census. “We couldn’t continue the trend of inflating costs using the same methods.”

The transition to new technologi­es for 2020, such as issuing smartphone­s to field workers, represents a “huge jump” in the right direction, Groves said.

The greater use of data collected by other agencies, such as Medicare and Medicaid, could help identify vacant households, making more costly in-person follow-up visits unnecessar­y. Software that tracks field workers’ progress and directs them to optimal routes could save time.

For experts, the greater use of technology raises two primary questions: Does it work, and is it secure? The Census Bureau’s efforts to answer those questions have been hampered by inadequate resources.

Security tests of some IT systems that were originally supposed to take up to eight weeks had to be completed in about one week, the GAO found. The bureau conducted its critical 2018 dress rehearsal, planned to take place in three communitie­s, in just one: Providence County, Rhode Island.

And then there is the risk of a cyberattac­k. The Commerce Department’s Office of Inspector General, which discovered the cloud security problem last year during an audit, said the vulnerabil­ity it found was “potentiall­y catastroph­ic.” If a hacker had gained access to the lost user credential­s, the inspector general found, the Census Bureau “would have been powerless to stop an attacker from causing irreparabl­e harm.”

Hackers could also target bureau employees with phishing emails containing links that, when clicked, install malware, for example. In 2016, a cyberattac­k forced a temporary shutdown of the Australian census’ online response site, prompting the social media hashtag #CensusFail.

The Census Bureau said it has been able to test its IT systems in a variety of settings and that its cybersecur­ity team “is partnering with federal agencies including the Department of Homeland Security, the federal intelligen­ce community, as well as industry experts to share threat intelligen­ce informatio­n.”

“In the case we do face an incident,” the bureau said, “our team is prepared to take action to contain the threat and share informatio­n, as soon as possible, if there is any impact on the American public.”

The potential spread online of bogus or misleading informatio­n presents another novel risk.

“If you wanted to provoke fears among the population as to how the census data could be used,” said Nathaniel Persily, a professor at Stanford Law School who studies the interplay of technology and government, “the American population is fertile ground right now for conspiracy theories and manipulati­on.”

The Census Bureau said it is working with big technology companies, including social media platforms such as Facebook and Twitter, to detect and counter disinforma­tion efforts. One way, the bureau said, is to make sure accurate informatio­n is highlighte­d at the top of search results, while fake websites and misinforma­tion are pushed to the bottom.

Facebook announced Sunday it is expanding its efforts to combat election interferen­ce to include bad informatio­n about the census or threats of violence toward anyone participat­ing in it.

A Twitter spokespers­on said the company has met several times with Census Bureau officials “to discuss the best ways to support a healthy conversati­on on Twitter regarding the 2020 Census.”

Given the distrust among groups that historical­ly have been undercount­ed, the bureau’s efforts to build trust through partnershi­ps with businesses and local community leaders will be both more important and more difficult than ever, census experts said.

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