Chattanooga Times Free Press

STUDY: IT COSTS SELLERS MORE TO WORK WITH IBUYERS

- By Kim Bass

Home sellers who choose to sell directly to an iBuyer, such as Zillow or Opendoor, often end up paying higher fees than if they sold the traditiona­l way with a Realtor, according to a new study by Collateral Analytics, a real estate analytics firm. Recently Realtor Magazine examined some of consequenc­es of sellers who utilize iBuyers.

Buyers provide instant cash offers and quick closings, which are perks that are hard for sellers to ignore. Transactio­ns involving iBuyers have been growing at a clip of more than 25% annually in recent years. But how profitable is it for sellers who choose this expedited route to a sale? The answer hasn’t been clear since iBuyers first surfaced in 2014 with the launch of Opendoor.

As of this summer, most iBuyer transactio­ns nationwide occur in Phoenix, but these companies also operate in Las Vegas, Atlanta, Denver, Charlotte and Houston. Yet it’s important for the Greater Chattanoog­a market to take note that Zillow has recently expanded its iBuyer service to Nashville.

Collateral Analytics, in a white paper, looks to quantify the costs to sellers of working with iBuyers versus taking the traditiona­l route of working with a real estate profession­al. Researcher­s estimate that sellers end up paying between 13% to 15% more when working with iBuyers. The percentage reflects difference­s in traditiona­l real estate agency fees, as well as an allowance iBuyers often request for repairs and an addition

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Kim Bass
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