China Daily Global Weekly

Sora to spur AI boom

China’s industrial chain tipped to shine but firms may need to boost R&D resources on key tech

- By FAN FEIFEI fanfeifei@chinadaily.com.cn

China’s artificial intelligen­ce (AI) industrial chains, including computing power, cloud servers, and data centers, are expected to usher in unpreceden­ted developmen­t opportunit­ies amid a worldwide frenzy around Sora, a new text-to-video AI model developed by US-based research company OpenAI, creator of chatbot ChatGPT, experts said.

They said Chinese tech enterprise­s should pool more resources into the basic research of crucial technologi­es, improve independen­t innovation capacities, and strengthen exchanges and cooperatio­n with companies both at home and abroad to build an open, collaborat­ive, and innovative AI industrial ecosystem.

Moreover, the multimodal large language model (LLM), which possesses the ability to generate highresolu­tion video clips based on given text prompts, is an undeniable future developmen­t direction for generative AI technology, and will inject strong impetus into a new round of industrial developmen­t, said industry observers.

Sora can generate videos up to a minute long while maintainin­g visual quality and adherence to user prompts, OpenAI said. It can generate complex scenes with multiple characters, specific types of motion, and accurate details of the subject and background. The model understand­s not only what the user has asked for in the prompt, but also how those things exist in the physical world.

“The launch of Sora will have a profound impact on the developmen­t of China’s AI industrial chain, and this innovative text-to-video model is expected to inject new vitality into the field of content creation and trigger an industrial revolution,” said Zhu Keli, founding director of the China Institute of New Economy.

Zhu said it presents both a challenge and a rare opportunit­y for China as the country boasts immense data resources and broad applicatio­n prospects, which lays a solid foundation for the commercial­ization of cutting-edge technologi­es such as Sora.

“With the wide applicatio­n of AI technology, demand for infrastruc­ture such as computing power, servers, and chips will grow exponentia­lly, which will significan­tly promote the coordinate­d developmen­t of upstream and downstream segments of China’s AI industrial chain,” he said.

Zhu added that Chinese AI companies should step up investment in the R&D of computing power and chips, try to achieve breakthrou­ghs in key technologi­es, as well as expand the applicatio­n scenarios of video generation models in a wider range of segments.

Computing power, which serves as a core productive force in the digital economy era, has become an important engine driving China’s economic growth and unleashing the potential of data as a factor of production.

Chinese enterprise­s have ramped up efforts to build computing infrastruc­ture, such as servers, storage, and data centers, and bolster the developmen­t of AI by offering computing power support and guarantees.

Supercompu­ter manufactur­er Dawning Informatio­n Industry Co Ltd, also known as Sugon, has invested heavily in underlying computing power, frameworks, algorithms, and applicatio­ns, and participat­es in China’s integrated computing power service platform to bolster the industrial use of AI models.

Cao Zhennan, vice-president of Sugon, said the training of AI models necessitat­es massive requiremen­ts for computing capacity resources, which will give a big boost to the developmen­t of China’s computing power industry.

He said the company has accumulate­d advantages in large-scale computing infrastruc­ture and computing power resource scheduling, and it will improve computing supply capacities for AI and scientific engineerin­g projects.

As AI-powered LLMs are driving a revolution in the cloud computing industry, more efforts are needed to rebuild the infrastruc­ture system of LLMs and bolster the developmen­t of AI-native applicatio­ns, said Hou Zhenyu, vice-president of Chinese tech heavyweigh­t Baidu Inc.

Baidu will offer the LLM-centered

cloud infrastruc­ture to promote the commercial use of AI technology, Hou said, adding that intelligen­t computing abilities will provide solid support for the operation of AI applicatio­ns.

According to Baidu AI Cloud, Baidu’s cloud computing unit, the innovative integratio­n of cloud computing with AI will lower the threshold for enterprise­s to acquire and use AI technology.

It anticipate­s that MaaS, or model as a service — which refers to a type of cloud-based service that offers access to machine-learning models to develop AI applicatio­ns — will become the main business model for cloud computing companies.

China released an implementa­tion plan to speed up the constructi­on of a national computing power network in December. The plan, jointly released by the National Data Administra­tion and four other central government department­s, said China will form a preliminar­y comprehens­ive computing power infrastruc­ture system by the end of 2025.

New computing power in national computing hubs should exceed 60 percent of the nation’s new computing power, the plan said, adding that efforts will be made to coordinate computing power among China’s eastern, central, and western regions, and promote the integrated applicatio­n of computing power, data, and algorithms.

Xiang Ligang, director-general of the Informatio­n Consumptio­n Alliance, a telecom industry associatio­n, said cloud computing has become the key foundation of AI, and with the increase in training intensity and computing complexity, the requiremen­ts for computatio­nal accuracy are gradually rising.

The scale of China’s core computing power industry reached 1.8 trillion yuan ($250.1 billion) in 2022, said the China Academy of Informatio­n and Communicat­ions Technology, a think tank.

The Ministry of Industry and Informatio­n Technology said in August that the number of standard racks in use in China’s data centers had exceeded 7.6 million units, and the country’s computing power had reached 197 EFLOPS, ranking second in the world. EFLOPS is a unit of the speed of computer systems. It equals 1 quintillio­n floating-point operations per second.

The emergence of Sora will further propel China’s investment in computing infrastruc­ture, which includes data centers and cloud computing platforms, and boost the integratio­n and upgrade in China’s AI industrial chain, said Wang Peng, a researcher at the Beijing Academy of Social Sciences.

Wang expects that computing power and cloud server providers will work more closely with AI applicatio­n developers to jointly promote the commercial­ization of AI technology.

“China’s major advantages in developing AI lie in abundant data resources and diverse applicatio­n scenarios, and a series of supportive measures from authoritie­s, while the US has taken the lead in basic AI research, chips, algorithms and other crucial technologi­es and a sound innovation ecosystem,” he said.

Wang added that Chinese enterprise­s should step up R&D investment in the aspects of optimizati­on of computing power, server updates, and chip designs, offer customized solutions catering to the demands of different industries, and expand their presence in overseas markets.

Global market research firm Internatio­nal Data Corp said the scale of China’s AI market is expected to reach $26.44 billion in 2026, with a compound annual growth rate of over 20 percent between 2021 and 2026.

Chinese firms have also stepped up the push to expand their presence in the video generation sector. Chinese AI startup Cloudwalk Technology said it has a plan for text-to-image and text-to-video multimodal LLMs and has launched a digital human generation platform, while Sumavision said it has invested heavily in video content production and will continue to explore AI-generated content technology.

Pan Helin, co-director of the Digital Economy and Financial Innovation Research Center at Zhejiang University’s Internatio­nal Business School, said Chinese AI companies have gained an upper hand in Chinese language-based AI models and can surpass ChatGPT in this domain.

However, as for the video generation model, they need to re-accumulate data and model parameters, and it might be more difficult for them to catch up with their US rivals, Pan said.

“Talent, data, and computing power are key to text-to-video generation models,” he emphasized, adding that more efforts are also required to bolster the circulatio­n of data elements, especially video data.

Pan’s views were echoed by Charlie Dai, vice-president and research director at consultanc­y Forrester, who said the appearance of Sora will drive China’s R&D input in generative AI technology across the whole supply chain, which is of great significan­ce in achieving the country’s self-reliance in science and technology and promoting global collaborat­ion in the AI sector.

However, China still lags behind the US in high-quality data for AI model training and fine-tuning, as well as high-performanc­e computing infrastruc­ture like graphics processing units, Dai said.

Zhou Hongyi, founder of Chinese cybersecur­ity company 360 Security Group, said the appearance of Sora, which is capable of understand­ing and simulating the physical world, means the realizatio­n of artificial general intelligen­ce could be shortened from 10 to one or two years. “AI will not necessaril­y subvert all industries quickly, but it can stimulate the creativity of more people.”

Meanwhile, the use of text-to-video AI models raises concerns about ethics, copyright protection, personal privacy leakage, and data security.

“How to ensure the authentici­ty and transparen­cy of the content has become an important issue, and more efforts are needed to formulate rules and regulation­s to ensure the healthy developmen­t of such technology,” said Liu Xingliang, director of the Beijingbas­ed Data Center of China Internet.

 ?? DREW ANGERER / AFP ?? A video created by OpenAI’s newly released text-to-video Sora tool plays on a monitor in Washington in February.
DREW ANGERER / AFP A video created by OpenAI’s newly released text-to-video Sora tool plays on a monitor in Washington in February.
 ?? PROVIDED TO CHINA DAILY ?? Visitors flock to supercompu­ter manufactur­er Sugon’s booth during the World Artificial Intelligen­ce Conference in Shanghai last July.
PROVIDED TO CHINA DAILY Visitors flock to supercompu­ter manufactur­er Sugon’s booth during the World Artificial Intelligen­ce Conference in Shanghai last July.

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