China Daily Global Edition (USA)

Policies encourage big data investment

- By YANG CHENG inWuzhen, Zhejiang yangcheng@chinadaily.com.cn

Big data companies in China are being encouraged by government policies to launch new applicatio­ns and realize more value in the current fiercely competitiv­e environmen­t, according to Zhang Hao, CEO of AsiaInfo Data.

“The sector is embracing an unparallel­ed golden era with ever stronger government support,” he said during the ongoing World Internet Conference.

Zhang added the government’s preferenti­al policies are like a shot in the arm.

“Last year, with a newpolicy released every two months, the government gave a boost of confidence to the industry’s developmen­t,” Zhang said. “This year, the State Council’s latest policy packages to accelerate the industry are brewing more opportunit­ies.”

Statistics from the Global Big Data Exchange, based in Guiyang, Guizhou province, show that China’s big data industry is expected to generate revenue of 16.9 billion yuan ($2.46 billion) in 2016. In the next four years, the annual average growth is expected to hit 52.8 percent year-on-year.

During the event, Zhang discussed AsiaInfo’s plans to snatch the lion’s share of the market.

He said the Beijing-based Zhang Hao, company would bank its future revenue from areas key to people’s livelihood, such as medical insurance services and precisely targeted poverty relief.

For example, the National Health and Family Planning Commission has revealed an ambitious target to reduce government spending on medical insurance, because over-diagnoses, cheating on drug use and a lack of transparen­cy in distributi­on are increasing, particular­ly in suburban areas.

The commission aims to halve localgover­nmentexpen­diture on health insurance, whichcurre­ntly accounts for60 percent of all medical costs.

Local officials now are plagued by the headache of finding ways to prevent the rising number of cheating cases and to control over-prescripti­on of drugs for urban citizens.

AsiaInfo is implementi­ng a project in Xianyang, a city with a population of 4.97 million in Shaanxi province, to help examine and monitor the use of medicines.

The big data cloud mapping platform has significan­tly reduced fraud by catching peoplewhom­akefrequen­t requests to doctors in different hospitals or use other people’s insurance.

Qianxinan Buyi and Miao autonomous prefecture, which has a population of 3.48 million in 16,805 square kilometers of Southwest China’s Guizhou province, has become the third-largest poverty-stricken region in China.

“It was difficult for the provincial government to learn whether poverty-relief officials had found the people in critical need or whether some people in deep forest villages had falsified identities to get money,” local officials told Zhang.

With big data solving those problems for government­s, manycompan­ieshavebeg­unto cash in on the bonanza. Their massive foray into the sector is raising market awareness.

New problems are distorting the market order, such as informatio­n leakage, illegal data trading, excessive government investment and infringeme­nt of privacy, Zhang noted. He suggested that more legal efforts are in the pipeline to counter these problems.

The company is expected to see its revenue rise 30 percent year-on-year in 2016.

The sector is embrac ing an unparallel­ed golden era with ever stronger government support.” CEO, AsiaInfo Data

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