China Daily Global Edition (USA)

Smartening manufactur­ers

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Rockwell Automation expands across various sectors to help China’s industry tion, so it’s a critical piece of our global business strategy. In addition, we deploy the same strategy. The global strategy we have of bringing ‘The Connected Enterprise’ to life is exactly what we’re doing here in China,” he said.

“We see the prospects in China as a great growth opportunit­y, and it continues to be the same. We had a great year in 2017 with double-digit growth in China. And we see the prospects of 2018 being very positive.”

The “Made in China 2025” strategy, which is designed to upgrade China’s manufactur­ing industry, has provided Rockwell with a great opportunit­y for cooperatio­n, according to Buttermore.

“The Connected Enterprise” could help Chinese companies boost global competitiv­eness by getting products to market faster while lowering costs, improving asset utilizatio­n and reducing risk.

When a Chinese tire manufactur­er planned to build a plant in the US, Rockwell helped the company with plant design to meet local safety standards. A seamless manufactur­ing execution system or MES in the company’s China and US plants helped to ensure integrated control of both plants.

“We go work with customers that are trying to achieve smart manufactur­ing and help them deploy solutions

president of Rockwell Automation China

Bob Buttermore,

Automation Fair in Houston, Texas.

improve the productivi­ty of their operations,” he said.

The country will unveil a three-year plan to boost the developmen­t of the industrial internet. Buttermore said the company is very interested in it. “I think it’s a great initiative that aligns well with what we’re trying to do as a company to help manufactur­ers in China.”

The company pays attention to localizati­on in China. It partners with the local government­s and works with manufactur­ers in their geographie­s to localize its solutions at their plants.

Before taking up his current role, Buttermore was the regional director for Rockwell Automation Southeast Asia for three years, and was responsibl­e for sales, marketing and business operations in this region. He has gathered broad experience in engineerin­g, operations, sales, marketing and business management.

“One of the key things from a management philosophy perspectiv­e is to treat others as you would want to be treated, show respect to everyone, make everyone feel welcome, and create a great place to work every day, (so) that people are inspired to do great work for the company and for the customers, and they have fun doing it,” he said.

It’s not all plain sailing when working at a multinatio­nal. Buttermore has his own method to handle setbacks.

“When you’re younger, setbacks are more difficult, but as you gain experience, you try to just keep a non-emotional approach to setbacks. You have setbacks, learn from them, and then quickly go out and do the next thing,” be it as a company executive, or in his career, or in his personal life.

It is important to balance work and life for Buttermore. “I work to keep a really high level of energy. And the way I do that is I try to eat healthy and work out regularly on the weekends. I get up early in the morning and stay active.

“I spend my time with my family and focus on them, whether that be coaching their sports… whether that be taking them to the mall on the weekends. I spend time with the family when I’m not working. And that’s how I strike that balance.”

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 ?? PROVIDED TO CHINA DAILY ?? Representa­tives of Rockwell Automation introduce the company’s technology to visitors at the 2017
PROVIDED TO CHINA DAILY Representa­tives of Rockwell Automation introduce the company’s technology to visitors at the 2017
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