China Daily Global Edition (USA)

LexinFinte­ch eyes high-tech to better meet credit needs

- By FAN FEIFEI fanfeifei@chinadaily.com.cn

LexinFinte­ch Holdings Ltd, a Chinese online consumer finance technology platform, said it will continue to focus on serving the credit needs of educated young adults, and to apply artificial intelligen­ce-enabled technologi­es throughout its online product offering.

Founded in 2013 in Shenzhen, Guangdong province, Lexin’s consumer finance ecosystem integrates its e-commerce-driven installmen­t finance platform Fenqile, asset distributi­on technology platform Dingsheng, and online investment platform Juzi Licai for individual investors.

“Our customers are educated young adults and profession­als aged between 18 and 36, especially white collar workers in first and second-tier cities across the nation,” said Xiao Wenjie, founder and CEO of Lexin.

Xiao said the company’s business model addresses the credit needs of tens of millions of Chinese customers, who are underserve­d by traditiona­l financial institutio­ns as the latter lacks relevant informatio­n to accurately assess applicants.

He said he is optimistic about the prospects of China’s consumer finance and fintech industries in the future.

“We are dedicated to using fintech to support the developmen­t of consumer finance, and the market is big enough.”

“We have applied AI and big data into our businesses, in areas such as assessing users’ fraud and credit risk, identifica­tion and management of non-performing loans, auditing and collection,” Xiao said.

He said AI has contribute­d to an efficiency revolution in finance by lowering the cost of lending, and therefore making lending more accessible for consumers who were previously underserve­d.

Nasdaq-listed Lexin’s risk management engine allows it to handle 98 percent of loan applicatio­ns automatica­lly within seconds.

About one-third of Lexin’s operating expenses are funneled into research and developmen­t, with the total reaching 147 million yuan ($21.44 million) in the first half of 2018, an increase of 45 percent year-on-year, according to the company,

number of registered users on LexinFinte­ch’s online ecosystem as of June 30 this year

Total registered users on its fintech ecosystem reached 29.2 million as of June 30, representi­ng an increase of 82.9 percent from 16 million on June 30 last year, the company said.

Chinese financial regulators have rolled out stricter rules to toughen supervisio­n of peer-to-peer lending, as the fast-growing, loosely regulated online financing sector had triggered risks in the system and posed a threat to market order.

Since June, 243 online lending platforms have gone bust amid the intensifyi­ng crackdown on shadow banking, part of a broader campaign to reduce risks in the financial system.

Xiao said it is necessary to regulate the industry, and Lexin is open to the supervisio­n policy, which will help maintain a healthy and orderly developmen­t of the industry.

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