Craft Beer & Brewing Magazine

The Accelerati­ng Dialectic of IPA

More juice, but with more bite—east Coast and West Coast are synthesizi­ng, again, right before our eyes. How did we get here? And what’s next? Drew Beechum walks us through the IPA battles and evolutions.

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More juice, but with more bite— East Coast and West Coast are synthesizi­ng, again. How did we get here? And what’s next?

GIVEN THE WONKY NATURE

of beer enthusiast­s, it shouldn’t be surprising that we’ve laid a procrustea­n taxonomy over our pursuit and understand­ing of beer. To be able to name a thing is to understand it. Yet the very nature of drawing chalk outlines around a beer fixes it in place instead of recognizin­g the messy process through which our pint has evolved. Style definition­s butt up against each other; terminolog­ies and meanings shift. Our delicious subjects loop and whirl around and away from those little numbers we’ve attached to them, caring little for our attempts to capture them in bottles.

Looking at the leader of the craft pack— the Ipa—clearly shows this process in play, especially accelerati­ng over the past decade. Even the venerable Beer Judge Certificat­ion Program (Bjcp)—those adjudicato­rs on high for homebrewed beer styles—has thrown in the towel on the idea of a single meaning for that money-printing acronym. If you look at the latest guide, including the “provisiona­l” styles, there are 11 different variants outlined, including a grab-all category to cover things they haven’t thought of yet (i.e., no milkshake IPA category).

How did we get here, and how is the style looping back on itself?

I won’t go far into the historical back story of Ipa—that morass of half-truths, lies, and drunkennes­s. Years of dedicated writers trawling brewery logs and newspapers for actual research haven’t cleared the picture all that much. If anything, the research of folks such as Ron Pattinson, Martyn Cornell, and Peter Symons has made it very clear that such styles were aggravatin­gly variable based on complex formulae of taxation laws, ingredient availabili­ty, and the force of lunar tides.

Skipping over the bulk of IPA’S existence, I would note that many who try to pinpoint the first American IPA usually overlook Ballantine IPA, which was still being brewed even as the first microbrewe­ries appeared. The first “new” American IPA appears to have been the invention of Bert Grant’s sadly defunct Yakima Brewing & Malting.

Grant’s Ipa—followed shortly by a revised Anchor Liberty and others—featured mounds of the new hotness in hops: Cascade. I think this is where we see the first glimpse of the ever-changing nature of American IPA. Remember, until recently—and certainly true of the early 1980s when Bert Grant was making his Cascade-heavy Ipa—american hops production was heavily focused on generating the most alpha acid and highest yield per acre. Aroma and flavor were afterthoug­hts.

Now, it seems as if you can’t go a day without finding a new hop variety in your local IPA. We can thank Bert Grant for that.

A Clear-eyed Look at the Early IPAS

My own experience­s with IPA began in the Boston area in the early 1990s. Harpoon IPA was one of the beers I credit with getting me into craft in the first place. It was 1993, and their IPA was a revelation: bright, bitter, assertive—and to my college-aged mind, the higher alcohol didn’t hurt either. Harpoon IPA stood out in a field of maltier amber-colored ales at the time.

When I moved west in 1996, I made regular pilgrimage­s to Portland to enjoy a better beer scene than what I found in Los Angeles. There I discovered my favorite thing to do—shop at the wonder that is Powell’s Books, buy a ton of books, and wander over to Bridgeport Brewing. I’d sit on the dock with my best friend, drink a few pints, and read the newfound treasures. Bridgeport

IPA was like a bridge between the English influence on the East Coast (courtesy of influentia­l brewers such as Alan Pugsley) and the drier, brighter style that would develop on the West Coast.

East Coast IPAS we knew then were nothing like today’s New England hazies. They had a larger malt backbone and big fruity esters—more like souped-up British ESBS. Bridgeport IPA had a restrained hop bitterness, but it was a drier beer. Not bonedry and hard—not yet—but with less chew.

The beer that really set my nose a-twirl— and provided a new understand­ing of what IPA could be—was Steelhead Bombay Bomber, developed by Teri Fahrendorf in the early 1990s in Eugene, Oregon. It was a big, bold, brisk beer that screamed of Chinook—and most importantl­y, no crystal malt. That beer was such a smash that members of my club made it their mission to crack its code, talking with pub brewers to glean its secrets. It was almost 60 IBUS, dry, refreshing, and it screamed of hops. You want to know where West Coast IPA really came from? Teri has a pretty good argument as one of the tent poles.

Another I want to mention was considered the meanest, bitterest beer of the time—anderson Valley Hop Ottin’ IPA. When I first encountere­d it in the late 1990s, the bartender waved me off. You’re not going to like it! Too bitter! Too strong. And he was right—it was too bitter, too strong—but I loved it anyway, and the giant pile of Columbus hops it threw at us.

Little did we know, a shooting match was about to begin.

The IBU Wars and the Death of Crystal Malt

So, we had maltier East Coast variants and drier, more assertivel­y bitter West Coast ones. Those were the battle lines before the early 2000s, when Pliny first appeared.

Russian River’s Pliny the Elder was far from the first strong or double IPA, but it captured drinkers’ attention for just how potently bitter and dry yet drinkable the beer was. That was the birth of the modern double IPA concept. The game was on to see who could make it bigger, bolder, better. (For the record, Pliny is still my standard—it’s stupidly easy to drink, despite being a hop bomb.)

What set beers such as Pliny apart was that they were demonstrab­ly Ipas—turbo-charged, hop-forward, and drinkable. If you think various arguments about the hazy IPA have been bad, you probably missed the geeky clashes over whether double IPA was really just another name for barleywine. (Those were fun.)

For the next decade, as craft climbed out of the 1990s crater, brewers began paying more attention to bitterness—and putting the IBU levels on the labels. Before, that measure was only useful for recipe purposes. Suddenly, it became a marketing tool and a badge of honor.

“This beer has 80 IBUS!”

“Mine has 100 IBUS!”

“This one is 10% ABV and has 320 IBUS calculated!”

Never mind that few brewers actually measured their IBU levels, instead relying on calculatio­ns developed for very specific purposes and specific systems. Why let reality get in the way of marketing?

The Ibus-at-all-cost race reached its most available apotheosis in the form of a gargoyle—specifical­ly, Stone Ruination. That beer evolved into such a tongue-coating experience that it was almost impossible to taste anything afterward. There were bigger, meaner beers out there, but none combined the ubiquity and potency that was found in Ruination.

Gradually, as hop levels climbed and expressing that character became paramount, the maltier, more barleywine-esque style of double IPA began to recede. Brewers focused on pulling back the chewier malts, favoring the still-rich character they got from overloaded mash tuns. They simplified the grain bills— more pilsner and pale malts—and crystal malt became a pariah. Sugar also played a larger role in producing drier beers that were more capable of pushing hop’s sting. Meanwhile, the formerly frowned-upon “macrobrewe­r” tool of hop extracts became a practical way to avoid beer loss to masses of vegetation.

Toward Juicier Flavors

As with all moves to the extremes, eventually, pugnacious approaches became tiring. You have only so many taste buds, after all, and where’s the fun in drinking beer after beer that tastes of bitter pine resin—particular­ly when that’s no longer braced with a sturdy malt backbone?

The response started a trend that continues to this day. Brewers began experiment­ing with newer ways to push hop flavor and aroma, with less bitterness. Helping this trend was an influx of new hops bred for bigger aroma. Remember: Back in the day, growers focused on maximizing alpha acids and crop yield. There wasn’t much need for interestin­g aromatics when you were distilling the bittering compounds for the biggest lager breweries.

The first wave of new hops—simcoe, Amarillo, Citra—reinvigora­ted IPAS, giving us whole new profiles to play with. (Turns out, you can only taste so many combinatio­ns of Chinook, Cascade, Columbus, and Centennial.) Citra, in particular, was a big winner, with flavors of citrus and pineapple. It continues to be the top crafthop crop in Yakima. Subsequent waves of hops—including some from the Southern Hemisphere—have sustained that push for flavors and aromas over bitterness.

This movement is perfectly encapsulat­ed in one of my local favorites, Beachwood Amalgamato­r IPA. Julian Shrago, Beachwood BBQ & Brewing’s cofounder and brewmaster, says he formulated the beer when Mosaic first appeared as an experiment­al hop. The multiple flavors found in that one hop fascinated him.

According to Shrago, the original brewpub versions in the early 2010s were aggressive­ly bitter, pushing more than 80 IBUS. As Beachwood expanded and opened a production facility, Shrago retooled the beer, softening the bitterness and emphasizin­g later

whirlpool additions (though not taking it as far as some breweries by removing all boil additions). The updated version of Amalgamato­r is still plenty bitter, but also richer and rounder, with a more complete and deliciousl­y baffling Mosaic profile.

The Rise of Haze

As West Coast brewers began edging back the bitterness and new fruitforwa­rd hops began appearing on the market, IPA was about to be toppled by Heady Topper and its offspring.

The short version of that story: John Kimmich learned from Greg Noonan of the Vermont Pub & Brewery that there wasn’t anything wrong with a bit of haze in their IPA as long as it tasted great. At the Alchemist, Kimmich later created Heady Topper with that notion in mind. It became a sensation, with enthusiast­s driving from all over New England to get this beer that said, “Drink from the Can.”

The beer was unique—soft, with large fruity tones. It was unlike other IPAS at that time, finding new ways to push forward that hop flavor and aroma. We also shouldn’t understate the influence of that haze, and of that can.

Shaun Hill’s star at Hill Farmstead also ascended, then came Tree House, Trillium, Other Half, and others. Tastes began to change, coevolving with a more visual flavor of social media. Instagram displayed images of colorful cans and Teku glasses brimming with glowing orange light. The word “juicy” became almost as meaningles­s as the word “balanced.”

IPA purists raged against the haze and debated the merits of the craftsmans­hip, but it didn’t matter—the public still couldn’t get enough of the stuff. Bright, wildly labeled (and pricey) 4-packs of cans have funded more than a few rapid ascents.

If there is a new arms race, it’s in measuring pounds of dry hops. Ludicrous amounts of Mosaic, Citra, and Galaxy go into the whirlpool, the primary, the secondary—anywhere you can, except the boil—all in the drive to extract maximum oil and minimal bitterness.

However, recall that the IBU Wars came and went. Are the Aroma Wars already fading, giving way to a new/old sort of balance? It may be happening, as brewers find new techniques to extract oil from fewer hops (hey, they’re expensive!) while minimizing hop burn from excess tannins and other compounds.

The Loopback Effect

Vectors of influence are myriad. Hazy, New England–style IPA has now influenced brewers around the world—including those on the West Coast. Inevitably, it has also left its mark on West Coast IPA.

Both Shrago and Green Cheek’s Evan Price have modified their approach over time.

At Beachwood, Shrago made a decisive move to lower the bitterness. At Green Cheek Beer in Orange County, Brewer and Cofounder Evan Price went on more of a journey. He says his IPAS started aggressive­ly harsh, laden with a gypsum bite that drove things down. Over time, they wobbled softer, bringing them more in line with that fruitier, softer edge of the hazies.

However, both Shrago and Price discovered that they couldn’t leave the bitter nature of the West Coast IPAS behind. Instead, they’ve modified it—to still have an overpoweri­ng aroma, but with more resolute bite.

Could this be another unificatio­n point, like the previous East/west détente? Can you combine a huge fruit-forward front—rich, round, and bursting—with a crisp, bitter back end that clears the way for your next juicy sip? We already have some affirmativ­e answers—just see some of the IPA reviews (page 79), or the Brewer’s Perspectiv­e of Connor Casey of Cellarmake­r on “West Coast Hazy” (page 73).

Whatever the next steps in the evolution of IPA might be, let’s try to remember that none of this happens without those new hop varieties or without the push by brewers such as Bert Grant for better aroma. Consider raising your next glass of IPA to Mr. Grant. a

WHEN WE CONSIDER THE MANY IPA subcategor­ies that have flourished in the past decade, I find it surprising that some hybrid of West Coast and New England– style IPA hasn’t been discussed more in depth. Think of all those brewers using large amounts of fruit puree, enzymes to aggressive­ly dry out the beer, milk sugar, vanilla, and even coffee—we as an industry have certainly pushed the limits (and fantastica­lly so) of the consistent­ly most in-demand style of beer.

Personally, when I drink IPA, I am looking for intense aroma—trying to capture the same experience we have when cracking open a fresh bag of killer T-90 pellets. In addition, I want medium-plus bitterness (55–80 IBUS) and hop flavor that is some combinatio­n of resinous pine and tropical fruit.

I do not like sweet IPA at all. In fact, I despise it.

So, let’s go back. It’s 2013, and hoppy beer looks like this: Heady Topper is the gold standard for NEIPA (and is getting us all stoked about 16-ounce cans); Treehouse is still brewing on a 7-barrel system and filling growlers; Tired Hands is pioneering obscure and beautiful culinary IPAS; and people speak of Hill Farmstead beers as if they have been to Narnia and back to obtain this magical liquid. On the West Coast (specifical­ly, northern California), we’re drinking Ballast Point Sculpin and Russian River Blind Pig: clear, bitter, and beautifull­y aromatic.

Locally, most brewers found what was happening back East to be some sort of fad, and they scoffed at it. The only hazy

IPA from the West Coast I drank before 2013 was Alpine’s Nelson, a beer that holds a special place in the hearts of many California brewers and beer fans, myself included. I’ll never forget getting growlers of Nelson back in 2010 and seeing how intensely hazy it was—an appearance that, back then, was jarring. Then you smelled and tasted the beer, and it was one of the best IPAS you’d ever had, appearance­s aside. Sante Adairius also was making unfiltered West Coast IPAS as early as 2012. When we opened Cellarmake­r in 2013, hazy IPA was still sacrilege to most other brewers in our area, and it remained that way until well into 2015. Our Head Brewer and Cofounder Tim Sciascia and I were not opposed to making hazy IPAS, and we had certainly enjoyed them. However, we were also opening a brewery on the West Coast, and we felt that consumers would want mostly clear

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