Daily Camera (Boulder)

State becomes first to protect musicians, artists against AI

- By Kimberlee Kruesi The Associated Press

Gov. Bill Lee on Thursday signed off on legislatio­n designed to protect songwriter­s, performers and other music industry profession­als against the potential dangers of artificial intelligen­ce.

The move makes Tennessee, long known as the birthplace of country music and the launchpad for musical legends, the first state in the U.S. to enact such measures. Supporters say the goal is to ensure that AI tools cannot replicate an artist’s voice without their consent. The bill goes into effect July 1.

“We employ more people in Tennessee in the music industry than any other state,” Lee told reporters shortly after signing the bill into law. “Artists have intellectu­al property. They have gifts. They have a uniqueness that is theirs and theirs alone, certainly not artificial intelligen­ce.”

The Volunteer State is just one of three states where name, photograph­s and likeness are considered a property right rather than a right of publicity. According to the newly signed statute — dubbed the Ensuring Likeness, Voice, and Image Security Act or “ELVIS Act” — vocal likeness will now be added to that list.

The law also creates a new civil action where people can be held liable if they publish or perform an individual’s voice without permission, as well as use a technology to produce an artist’s name, photograph­s, voice or likeness without the proper authorizat­ion.

Yet it remains to be seen how effective the legislatio­n will be for artists looking to shield their art from being scraped and replicated by AI without their permission. Supporters like

Lee acknowledg­ed that despite the sweeping support from those inside the music industry and unanimous approval from the Tennessee Statehouse, the legislatio­n is untested. Amid ongoing clashes between the GOP supermajor­ity and handful of Democrats, this level of bipartisan agreement is a shocking anomaly.

Many Tennessee musicians say they don’t have the luxury to wait for a perfect solution, pointing out that the threats of AI are already showing up on their cellphones and in their recording studios.

“Stuff comes in on my phone and I can’t tell it’s not me,” said country star Luke Bryan. “It’s a real deal now and hopefully this will curb it and slow it down.”

The Republican governor held the bill signing event at the heart of Nashville’s Lower Broadway inside a packed Robert’s Western World. The beloved honky tonk is often overflowin­g with tourists eager to listen to traditiona­l country music and snag a fried bologna sandwich.

Lee joked that he and his wife, Maria, sometimes sneak into Robert’s for an incognito date while other lawmakers swapped stories about swinging by the iconic establishm­ent on the weekends.

Naming the newly enacted statute after Elvis Presley wasn’t just a nod to one of the state’s most iconic residents.

The death of Presley in 1977 sparked a contentiou­s and lengthy legal battle over the unauthoriz­ed use of his name and likeness, as many argued that once a celebrity died, their name and image entered into the public domain.

However, by 1984 the Tennessee Legislatur­e passed the Personal Rights Protection Act, which ensured that personalit­y rights do not stop at death and can be passed down to others. It states that “the individual rights … constitute property rights and are freely assignable and licensable, and do not expire upon the death of the individual so protected.”

The move was largely seen as critical to protecting Presley’s estate, but in the decades since then has also been praised as protecting the names, photograph­s and likenesses of all of Tennessee’s public figures.

Now Tennessee will add vocal likeness to those protection­s.

Donald Trump’s new joint fundraisin­g agreement with the Republican National Committee directs donations to his campaign and a political action committee that pays the former president’s legal bills before the RNC gets a cut, according to a fundraisin­g invitation obtained by The Associated Press.

The unorthodox diversion of funds to the Save America PAC makes it more likely that Republican donors could see their money go to Trump’s lawyers, who have received at least $76 million over the last two years to defend him against four felony indictment­s and multiple civil cases. Some Republican­s are already troubled that Trump’s takeover of the RNC could shortchang­e the cash-strapped party.

Trump has invited high-dollar donors to Palm Beach, Florida, for an April 6 fundraiser that comes as his fundraisin­g is well behind President Joe

Biden and national Democrats. The invitation’s fine print says donations to the Trump 47 Committee will first be used to give the maximum amount allowed under federal law to Trump’s campaign. Anything left over from the donation next goes toward a maximum contributi­on to Save America, and then anything left from there goes to the RNC and then to state political parties.

Adav Noti, the executive director of the nonpartisa­n Campaign Legal Center in Washington, said that is a break from fundraisin­g norms. Usually, Noti said, candidates prioritize raising cash that can be spent directly on campaign activity. Save America, on the other hand, is structured as a “leadership PAC” and thus barred from spending directly on Trump’s own campaign activities. The group devoted 84% of its spending to Trump’s legal costs as of February.

“The reason most candidates don’t do this is because the hardest money to raise is money that can be spent directly on the campaign,” said Noti, a former staff attorney for the Federal Election Commission. “No other candidate has used a leadership PAC the way the Trump campaign has.”

Representa­tives for the Trump campaign did not respond to messages seeking comment.

Trump’s handpicked leadership team for the RNC includes his daughter-in-law Lara Trump, who is the committee’s cochair, and Chris Lacivita, who serves effectivel­y as one of two campaign managers for the Trump campaign and is now also taking on a chief of staff role at the RNC.

Lara Trump in February said she thought Republican voters would like to see the RNC pay Trump’s legal fees.

Before Trump was a candidate, the RNC was paying some of his legal bills for cases in New York that began when he was president, The Washington Post reported. Former Chairwoman Ronna Mcdaniel, ousted this month, said in 2022 the RNC would stop paying once Trump became a candidate.

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 ?? MARK HUMPHREY — THE ASSOCIATED PRESS ?? Gov. Bill Lee, flanked by country music star Luke Bryan and singer-songwriter Chris Janson, right, signs a bill Thursday in Nashville, Tenn., designed to protect songwriter­s, performers and other music industry profession­als against the potential dangers of artificial intelligen­ce.
MARK HUMPHREY — THE ASSOCIATED PRESS Gov. Bill Lee, flanked by country music star Luke Bryan and singer-songwriter Chris Janson, right, signs a bill Thursday in Nashville, Tenn., designed to protect songwriter­s, performers and other music industry profession­als against the potential dangers of artificial intelligen­ce.

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