Daily Local News (West Chester, PA)

Perry’s ‘Madea’ stuns Hanks’ ‘Inferno’ in box office upset

- By Jake Coyle AP Film Writer

NEW YORK » Tom Hanks. Tom Cruise. Ben Affleck. None of them have been a match for Tyler Perry’s Madea.

In a surprise victory at the weekend box office, Perry’s “Boo! A Madea Halloween” toppled another Alister as Hanks’ and Ron Howard’s new Dan Brown adaption, “Inferno,” went up in flames. Perry’s latest movie about his toughtalki­ng grandmothe­r remained No. 1 for the second straight week with an estimated $16.7 million.

That was enough to scare away the third installmen­t of the “Da Vinci Code” franchise. According to studio estimates Sunday, “Inferno” bombed with $15 million, about half of what more bullish prediction­s anticipate­d.

Sony Pictures and “Inferno” could take solace in stronger overseas business. In three weeks of internatio­nal release, the Italy-set film has earned nearly $150 million. The studio also stressed that the $75 million budget for “Inferno” was half that of 2006’s “The Da Vinci Code” or 2009’s “Angels & Demons.”

“Certainly we thought of the film as for the internatio­nal market. We knew that’s where the sweet spot was going to be,” said Rory Bruer, domestic distributi­on chief for Sony. “We got a few bad breaks, the biggest being this historical World Series.” (Friday night’s Game Three between the Chicago Cubs and the Cleveland Indians drew 19.4 million viewers, a 12-year-best, and Saturday night’s Game Four was watched by 15.1 million.)

But the unexpected­ly poor performanc­e of “Inferno” was yet another example of an anxious trend in the movie business: More of the same isn’t working.

Poorly reviewed and coming seven years after the last Robert Langdon thriller, “Inferno” arrived long after the Dan Brown craze. “Angels & Demons” opened with $46.1 million in 2009. Efforts to adapt the third book in Brown’s series, “The Lost Symbol,” were scuttled in favor of Brown’s fourth Tom Hanks, left, and Felicity Jones appear in a scene from “Inferno.” Tom Hanks and Ron Howard’s latest Dan Brown adaptation, “Inferno,” went up in flames at the weekend box office, allowing Tyler Perry’s “Boo! A Madea Halloween” a surprise victory. installmen­t, “Inferno.”

“‘Inferno’ joins the long list of sequels that didn’t measure up to their predecesso­rs this year and in particular this summer when only three of the 14 sequels released outperform­ed their immediate predecesso­rs at the box office,” said Paul Dergarabed­ian, senior media analyst for comScore.

Hanks has still notched the fall’s biggest hit, Clint Eastwood’s “Sully.” It’s been an especially star-studded season, with Tom Cruise in “Jack Reacher: Never Go Back” ($9.6 million in its second week) and Ben Affleck in “The Accountant” ($8.5 million in its third week).

But Perry’s long-running character has fared better than each, at least in North America. The Halloweent­hemed “Boo,” released by Lionsgate, has made $52 million in 10 days, making it Perry’s biggest hit since 2009’s “Madea Goes to Jail.”

Next week’s big North American opening, Marvel’s “Doctor Strange,” opened in 33 territorie­s abroad where it kicked things off with $86 million.

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