Biotech’s Barnum And His Covid Cures

Billionaire medical-marketing maestro Patrick Soon-Shiong believes his drug therapies could defeat what he calls “the crisis of our time.”

BILLIONAIRE PATRICK SOON-SHIONG’S RADICAL CANCER TREATMENTS MADE HIM ONE OF THE WEALTHIEST PHYSICIANS ON EARTH. NOW THE MASTER OF MEDICAL MARKETING BELIEVES HIS DRUG THERAPIES COULD DEFEAT THE “CRISIS OF OUR TIME”—AND THERE ARE PLENTY OF REASONS TO THINK HE’LL DELIVER MORE HIPPOCRATES THAN HYPE.