HOW TO PLAY IT
If the past century was built on mass production and mass marketing, the next will be built on robots and
FedEx. Not just PCs and shampoos can be made to order; it might become routine to get your textbooks, furniture, repair parts, blue jeans and canned soup that way. Among the players: Materialise in 3D printing,
Protolabs in shortrun production,
Autodesk in design software. And when your S&P 500 fund is replaced with a customized portfolio that takes into account
individual risks (such as where you
work and where you live), Morningstar will supply the data.