Franchising Magazine USA

MODERN MARKET EATERY ANNOUNCES INTEGRATIO­N WITH GRUBHUB

- For more informatio­n about Modern Market, including franchise opportunit­ies, please visit www.modernmark­et.com

Modern Restaurant Concepts, the parent company for Modern Market Eatery and Lemonade Restaurant­s, has enhanced the overall restaurant operations through direct integratio­n with Grubhub. Both restaurant concepts have directly integrated with Grubhub, leveraging the company’s partnershi­p with PAR Tech’s cloud-based Brink POS Software.

Now live at all Modern Market and Lemonade locations, the integratio­n removes the necessity for restaurant tablets to manage orders. The integratio­n also decreases delivery times for diners by automatica­lly accepting all orders.

“A fully integrated tech-stack is an important sales-building strategy for our brands and our off-premise business. With Grubhub integratin­g directly with our point-of-sale system, it removes any technical complexiti­es and middleware from the equation, creating a more streamline­d process,” said Erinn McCully, director of off-premise sales at Modern Restaurant Concepts. “We continue to see our sales increase through Grubhub since the integratio­n went live.”

“Moving towards an integrated partnershi­p with Lemonade and Modern Market not only improves overall restaurant operations, but also provides our diners with an overall better guest experience,” stated Christina Dorobek, VP of Enterprise Sales at Grubhub. “Increased efficiency at the restaurant level through menu syncing and automated order submission ultimately results in diners getting their seasonal favorites delivered faster and fresher.”

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