IT STARTS WITH HAVING PLANS FOR HOW YOU WILL CONVERT EXISTING CUSTOMERS AND ATTRACT NEW ONES.
Six months ago, the world was a completely different place. Unemployment in the United States was at a 50-year low. Consumer sentiment was high, people were spending a lot of money. By most accounts, the economy was strong.
And then — you know what happened. For normalcy — at least to what we now know as the new normal — retail franchises stand to benefit if they meet customers
want without paying all upfront— and
to become a CFC (Certified Franchise
One silver lining to the COVID crisis is that people have slowed down.