MEGHAN’S LAST GASP FOR GLORY
Betting it all on lifestyle brand already accused of being knockoff
PRINCE HARRY’s desperate-for-success wife, Meghan, is in a frenzy as she launches a business aimed at making her a royal Martha Stewart, according to insiders who say she’s so terrified of failure she can’t sleep and is burning the candle at both ends.
The freaked-out Duchess of Sussex recently unveiled her new personal brand — American Riviera Orchard — reportedly named after Meghan and Harry’s $14 million spread in
California’s celebrity-studded Montecito enclave.
The business will peddle crockery, serving ware and tablecloths to coincide with a new cooking show on Netflix.
“It’s a huge undertaking and she’s up all night going through every possible outcome,” spills an insider. “She’s doing a great job of putting on a big show of being very confident, but the truth is she’s dealing with a whole lot of anxiety.
“She is betting millions on this and has used every connection she could think of, not to mention all her creative juices.
“If it doesn’t succeed, it will be devastating.”
And, frankly, not everyone is bowled over by 42-year-old Meghan’s plan to turn herself into a jewel-dripping domestic duchess.
Some critics are already slamming her biz as a pathetic copycat — a rip-off of Martha Stewart’s and Gwyneth “Goop” Paltrow’s homemaking lifestyle brands.
“She realizes there will be comparisons to other brands like Martha’s and Gwyneth’s, but she wants this to be a turbocharged version of what Goop and Martha do,” dishes the insider.
“Meghan’s brand will focus on her life as a wife, mother and domestic goddess.
“If it works out it’ll be brilliant, but if it doesn’t, she knows full well it’s disaster time, not just because of all the money and time they’ve poured into it. Their whole brand and reputation are on the line here.”
As GLOBE previously reported, the rogue couple, who dumped their royal duties to split for America with hopes of becoming A-list power players, have seen their plans fizzle.
They soured people with
their nasty public remarks and Harry’s memoir, Spare, which trashed his family as coldhearted and racist.
A deal with Spotify to turn out podcasts highlighting a concern for the future of society crashed because a source says Meghan and Harry were lazy and didn’t put in the necessary effort.
And their supposedly $100 million deal with Netflix reportedly won’t be renewed because the couple failed to come up with moneymaking projects, says a source.
Now, Meghan’s brand launch appears to be a final, desperate attempt to bring in the dough they need.
Sources say the Sussexes are in dire straits over their canceled projects and overspending to provide for their lavish lifestyle and are poised to lose more money if they don’t turn things around.
Adds the insider, “It’s no wonder Meghan’s losing sleep over this and working her fingers to the bone. It really is make-or-break time.”