STICK AROUND!

THE LAT­EST TREND IN MENSWEAR IS CRE­AT­ING A LUXE STORE YOU’LL WANT TO LOUNGE AROUND IN.

Gotham - - Contents - BY TIM LATTERNER

The lat­est trend in menswear is cre­at­ing a luxe store you’ll want to lounge around in.

“Guys don’t need an­other re­tail store to go to,” says all-amer­i­can de­signer Todd Sny­der—“not un­less it can be a one-stop shop, a place you want to hang out.” With an in-store café and pri­vate tailor, Sny­der’s epony­mous flag­ship (25 E. 26th St., 917242-3482; toddsny­der.com) on Madi­son Square Park is one of sev­eral new menswear des­ti­na­tions of­fer­ing guys more than just style dur­ing their visit.

Saks Fifth Av­enue’s new lo­ca­tion (225 Lib­erty St., 646344-6300; saks­fifthav­enue.com) at Brook­field Place caters to every con­ceiv­able whim, with an in-house Sharps bar­ber, a Fika cof­fee out­post, an apothe­cary, a Leather Spa for shoe re­pairs, and even a place to charge your phone. “We lay­ered on ser­vices like the ‘Power Lunch,’ where cus­tomers can pri­vately shop and en­joy lunch while get­ting mea­sured for a suit, hav­ing a pair of jeans re­paired, or pick­ing up a last-minute gift,” says Eric Jen­nings, menswear fash­ion di­rec­tor at Saks Fifth Av­enue. “As we all know, we can get any­thing any­time on our mo­bile de­vices. Stores can no longer just be a place to shop.”

VK Na­grani (87 E. Hous­ton St., 646-476-6795; vk­na­grani .com) takes the club­house ap­proach, pass­ing clients a glass of scotch from the bar as they get fit­ted for a cus­tom suit. Ac­cord­ing to Na­grani, men au­to­mat­i­cally grav­i­tate to “an en­vi­ron­ment that yields a sense of re­lax­ation and es­cape.”

shop ƜLOƜƤƯƢƬEVK ex­pe­ri­enceNa­grani’s Ex­tras, FƫOƦ in­ti­mate ex­tras!comes ơeƫe: Saks with Fifth a fully Av­enue’s stocked new bar; lo­ca­tion in Brook­field Place of­fers kicks as well as cof­fee; Todd Sny­der’s new flag­ship fea­tures a café from the El Rey team and a shoe shine bou­tique.

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