Herald-Tribune

Every Floridian deserves access to digital opportunit­y

- Brad Swanson Guest columnist Brad Swanson is the CEO of Florida Internet & Television.

With over $1.1 billion in federal Broadband Equity, Access, and Deployment (BEAD) program funds coming to Florida, we face the historic opportunit­y to ensure that every resident has access to reliable, high-speed internet. Whether we reach this goal will depend on the choices we make with these investment­s.

Lacking access to the internet isn’t just a nuisance in today’s digital-first world; it robs families and loved ones of critical economic, educationa­l, and social opportunit­ies. That’s the unfortunat­e reality for the 11% of households in our state still without access to broadband internet. These statistics are even more alarming when we dig into the disaggrega­ted data, which shows more than 1 in 5 households remain disconnect­ed across 17 of Florida’s 67 counties.

Thanks to the hundreds of millions in Broadband Opportunit­y Program funding distribute­d across Florida, we have made significan­t strides expanding connectivi­ty these past few years. Statewide access to connectivi­ty has increased 10 percentage points between 2017 (78.6%) and 2022 (88.8%). Further investment­s from the BEAD program will allow us to make even more progress to reach every still-unserved corner of our state.

This broadband gap has profound real-life implicatio­ns for residents that were made especially clear during the COVID-19 pandemic. Students with broadband access transition­ed to online learning, while their unconnecte­d counterpar­ts were shut out of virtual classrooms. Elderly residents with broadband access moved in-person health appointmen­ts online, while those unconnecte­d were left without critical lifelines to health care.

Our state leaders must make wise choices to close the digital divide most effectivel­y.

First and foremost, this means prioritizi­ng unserved areas. Instead of siphoning money away to communitie­s that already have internet access – or are scheduled to receive service – we must focus on bringing connectivi­ty to areas without any access.

This also means breaking down the policy and regulatory obstacles that stand in the way of efficient broadband deployment. Internet service providers (ISPs) already face numerous obstacles when building out networks to unserved, rural communitie­s. They range from geographic and terrain challenges to heavy-handed contractin­g rules and operationa­l barriers. We won’t be able to connect all Floridians without clearing obstacles to speed up this critical work.

Finally, this means working with ISPs that have the proven technical, financial and managerial expertise to deploy broadband to rural areas on-budget and on-time. One clear recipe for success already working in hundreds of communitie­s across the state are public-private partnershi­ps, which leverage the ISPs’ expertise in not only building but maintainin­g and upgrading networks.

A fully connected Florida is finally within reach. Let’s not waste this historic opportunit­y.

 ?? GETTY IMAGES ?? Officials said increasing internet access in rural areas is important for many reasons, including support for businesses, students and an increase in people working from home.
GETTY IMAGES Officials said increasing internet access in rural areas is important for many reasons, including support for businesses, students and an increase in people working from home.
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