WHY IS FACEBOOK USING SURVEILLANCE CAMERAS?

Facedeals is the name of a Facebook project that is based on cameras with facial-recognition software installed in public places. When the camera films a customer walking into a bakery, for example, it compares the image with Facebook profile pictures to identify the customer. The person is then informed of deals that might appeal based on his or her “like” history and may even get a personalized discount. Experts are sure: The collected information on purchasing behavior is worth millions.