Imperial Valley Press

With painted faces, artists fight facial recognitio­n tech

- BY KELVIN CHAN AP Business Writer

LONDON — As night falls in London, Georgina Rowlands and Anna Hart start applying makeup. Instead of lipstick and eyeliner, they’re covering their faces with geometric shapes.

Rowlands has long narrow blue triangles and thin white rectangles criss- crossing her face. Hart has a collection of red, orange and white angular shapes on hers.

They’re two of the four founders of the Dazzle Club, a group of artists set up last year to provoke discussion about the growing using of facial recognitio­n technology.

The group holds monthly silent walks through different parts of London to raise awareness about the technology, which they say is being used for “rampant surveillan­ce.” Other concerns include its lack of regulation, inaccuracy and how it affects public spaces.

Some 19 people attended the most recent event in the East London neighborho­od of Shoreditch, and anyone can take part in the walks, in which participan­ts have to paint their faces in a style called CV Dazzle.

The technique, developed by artist and researcher Adam Harvey, is aimed at camouflagi­ng against facial detection systems, which turn images of faces into mathematic­al formulas that can be analyzed by algorithms. CV Dazzle - where CV is short for computer vision - uses cubist-inspired designs to thwart the computer, said Rowlands.

“You’re trying to kind of scramble that by applying these kind of random colors and patterns,” she said. “The most important is having light and dark colors. So we often go for blacks and whites, very contrastin­g colors, because you’re trying to mess with the shadows and highlights of your face.”

 ?? AP PHOTO/KELVIN CHAN ?? In this photo taken on Feb. 17 artists Georgina Rowlands (left) and Anna Hart pose for a photo with their faces painted.
AP PHOTO/KELVIN CHAN In this photo taken on Feb. 17 artists Georgina Rowlands (left) and Anna Hart pose for a photo with their faces painted.

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