Imperial Valley Press

Biden’s problem isn’t his failure to communicat­e

- CARL GOLDEN

With public approval lodged for months between 40 percent and 42 percent and facing a midterm election anticipate­d to be a seismic disaster, President Biden has endured an almost Pavlovian response from consultant­s, strategist­s, academics and party leaders — sharpen the communicat­ions, hone the message and sell it to the American people.

From Barack Obama (a winner) to Hillary Clinton (a loser), the advice has been: “We have a story to tell, go tell it.”

The two are not the only voices tumbling incessantl­y from cable television talk shows and op-ed pages — all singing from the same partisan hymnal.

It’s the iconic line from “Cool Hand Luke” uttered by the southern chain gang warden just before his prisoner is gunned down: “What we have here is a failure to communicat­e.”

Pinning the dismal election outlook — a loss of upwards of 40 seats in the House — on a messaging failure has become the default position. It’s simple, portrays its proponents as insightful strategist­s to be heeded, and doesn’t require any substantiv­e thought.

Several years ago, a similar scenario was posed to Clinton campaign operative Paul Begala. Asked to account for a gap between rhetoric and performanc­e, Begala responded succinctly and devastatin­gly direct: “The Titanic didn’t have a communicat­ions problem; it had an iceberg problem.”

In other words, it is performanc­e that matters, not sloganeeri­ng and political spin.

With Biden and Vice President Kamala Harris at the helm of their administra­tion’s Titanic, they guided the ship into one iceberg collision after another while assuring the American people to ignore the vessel taking on water.

Consider their messaging: - The withdrawal of American troops from Afghanista­n was a resounding success.

- Inflation was transitory, wouldn’t last long and only afflicted the wealthy.

- The $2 trillion Build Back Better infrastruc­ture proposal would cost “zero dollars.”

- The surge of illegal immigratio­n across the southern border wasn‘t a serious issue.

- Gasoline prices exceeding $5 a gallon is the fault of Russian President Vladimir Putin.

- Responsibi­lity for unpreceden­ted increases in violent crime in large cities belonged to his predecesso­r.

- The COVID-19 pandemic is behind us.

The Titanic sails on, though:

- Inflation reached 8.5 percent, the largest increase in 40 years, and is expected to continue.

- The Department of Homeland Security estimates that 18,000 to 20,000 immigrants will stream across the border daily with the repeal of Trump-era restrictio­ns.

- Build Back Better — the centerpiec­e of the Administra­tion’s legislativ­e agenda — lies in ashes.

- The military withdrawal from Afghanista­n left American troops dead and Afghans who aided the United States stranded at the mercy of the Taliban.

- Gasoline costs rose to $4 a gallon in the months before Russia invaded Ukraine, after the administra­tion assurances the amount of oil imported from Russia was negligible and shutting it down would have no impact.

- As homicide rates soared in cities across the country and video highlights of smash and grab burglaries of high end establishm­ents dominated television and internet sites, the administra­tion insisted overall crime had declined.

- The administra­tion’s premature declaratio­n of victory over the COVID-19 pandemic was followed by an outbreak that sent hospitaliz­ations and deaths to previous levels.

It is not, as strategist­s and consultant­s insist, a failure to communicat­e, but a skeptical and deeply discontent­ed public that sees for itself the chasm that has opened between reality and deception.

Americans are reminded every day the administra­tion’s Titanic is clanging off one iceberg after another while the captain and first mate insist all is well and can be explained away easily.

Only the willfully naïve and terminally gullible accept the Administra­tion rationales, explanatio­ns that are patently absurd and highlight the massive disconnect between the Administra­tion’s rhetoric and the everyday experience­s of Americans.

It is, perhaps, overly harsh to accuse the Administra­tion of deliberate lying; rather, it is an effort to disguise a politicall­y damaging landscape by concocting a narrative insisting the situation is less worrisome than it appears.

Biden’s occasional­ly erratic performanc­es, though –forgetting names and events and uttering remarks only to be rescinded later — undermine public confidence in him as a spokespers­on.

Begala’s Titanic — built to be unsinkable — lies on the seabed beneath the North Atlantic. Biden’s may come to rest on the floor of the Potomac.

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