Las Vegas Review-Journal (Sunday)

Tesla goes to Wall Street as Musk readies Model 3

Company’s coffers need more for production

- By DANA HULL and DAVID WELCH

Elon Musk needs to raise at least $1.15 billion more to bring his more affordable Model 3 to market. His believers, along with investors who buy into the vision of Tesla Inc., could hardly be happier.

After burning through cash late last year and Musk’s warning to Wall Street that the company coffers were “close to the edge,” Tesla announced Wednesday that it would sell new stock and convertibl­e securities while preparing for volume production and deliveries of its first mass-market car later this year.

News of a big stock sale typically depresses a company’s share price because it dilutes the value of investors’ holdings. But this is Musk, whose clean-energy company has captured imaginatio­ns on and off Wall Street even as the Palo Alto, California-based company has struggled to be profitable. Instead of falling, Tesla stock is climbing in premarket trading.

The proceeds from Tesla’s offering of $250 million in shares and $750 million in convertibl­e debt will be used to strengthen its balance sheet and reduce risks associated with introducin­g the Model 3 sedan, Tesla said in a statement. The Model 3, scheduled to start production in July, will start at about $35,000 before incentives and is smaller than the Model S.

The offering is expected to price on Thursday after the market closes, according to a person familiar with the process.

The offering will cushion the balance sheet of the youngest publicly held U.S. automaker as it ramps up spending to introduce the Model 3. Tesla burned through $970 million in the fourth quarter and expects as much as $2.5 billion in expenditur­es during the first half of 2017. If anything, the size of the capital raise is smaller than many analysts had expected.

“We would not be surprised to see the raise upsized as we expect the company could use the capital, especially as it enters full ramp of the Model 3,” said Colin Rusch, an analyst at Oppenheime­r & Co. “We would be encouraged to see the company raise closer to $2 billion.”

RAISING CAPITAL TO REDUCE RISK

While raising cash isn’t critical to releasing the Model 3, it would probably be wise, Musk said on the Feb. 22 earnings call. Tesla has reported losses in all but two quarters since its inception.

“According to our financial plan, no capital needs to be raised for the Model 3, but we get very close to the edge,” the chief executive officer told analysts on the call. Since “that’s probably not the best thing for shareholde­rs,” Musk said, “it probably makes sense to raise capital to reduce the risk.”

Musk, 45, is Tesla’s chairman and largest shareholde­r, with a 20.8 percent stake. He’ll participat­e in the capital raise by purchasing $25 million of common stock, the company said.

The billionair­e has borrowed for years from Tesla underwrite­rs including Goldman Sachs Group Inc. and Morgan Stanley. Tesla’s prospectus shows Musk has a $344.4 million loan from Morgan Stanley. He has also borrowed $279.9 million from financial institutio­ns that aren’t involved in the company’s offering and are secured by a portion of Tesla stock, the company said.

MARKET VALUE THAT THREATENS RIVALS

The Model 3 is the key to Musk’s push to reach mainstream consumers. At last count, Tesla had roughly 373,000 reservatio­ns for the vehicle. The company’s $41 billion market value makes it almost as big as Nissan Motor Co. and not far off from Ford Motor Co., rival automakers that sell millions of cars a year.

Tesla produced almost 84,000 vehicles in 2016 and plans to make half a million in 2018, then 1 million in 2020. It expects to deliver as many as 50,000 vehicles in the first half of this year, before ramping up Model 3 production to more than 5,000 a week in the fourth quarter.

Goldman Sachs, Deutsche Bank, Citigroup and Morgan Stanley are leading the stock offering, Tesla said in its prospectus. The automaker has granted underwrite­rs a 30-day option to purchase an additional 15 percent of each offering. The company last tapped bond markets in 2014, when it sold $2 billion of convertibl­e notes to help fund its “gigafactor­y” for battery production east of Reno, Nevada, according to data compiled by Bloomberg.

“Bears will likely say the deal is too small,” Ben Kallo, an analyst at Robert W. Baird & Co., said in a note. “We believe this displays Tesla’s confidence in the Model 3 timeline and anticipate shares will move higher.”

 ?? JUSTIN PRITCHARDB­V/THE ASSOCIATED PRESS ?? Tesla Motors Inc. CEO Elon Musk speaks at the unveiling of the Model 3 at the Tesla Motors design studio in 2016 in Hawthorne, Calif. More than 276,000 people pre-ordered the Tesla Model 3 in less than a week. Is it the Tesla phenomenon, or has the...
JUSTIN PRITCHARDB­V/THE ASSOCIATED PRESS Tesla Motors Inc. CEO Elon Musk speaks at the unveiling of the Model 3 at the Tesla Motors design studio in 2016 in Hawthorne, Calif. More than 276,000 people pre-ordered the Tesla Model 3 in less than a week. Is it the Tesla phenomenon, or has the...

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