Las Vegas Review-Journal (Sunday)

Helping Nevada’s small businesses succeed

Government must ensure that support systems are in place

- By Catherine Cortez Masto Catherine Cortez Masto, a Democrat, represents Nevada in the U.S. Senate.

NEVADA’S small businesses are the backbone of our state’s economy. National Small Business Week, which ran from April 29 through May 5, gave us a chance to celebrate the job creators and community leaders that employ 42 percent of Nevadans and account for 91 percent of all employers in the state.

Small-business owners such as Nevada’s 2018 Small Business Person of the Year, Mehdi Zarhloul, are inspiring examples of how the federal government can help support hardworkin­g Nevadans with a vision, a strong work ethic and a dream to reach their full potential.

Mr. Zarhloul came to the United States from Morocco at age 16 with $30 in his pocket. With the help of a Small Business Administra­tion loan and a tireless work ethic, he is now the successful owner of three restaurant­s and a well-known supporter of Las Vegas nonprofits.

My goal is to ensure that more entreprene­urs such as Mr. Zarhloul have access to the capital and federal grants they need to succeed. I fought to make sure small-business interests were represente­d in the 2018 spending agreement. We ensured that Small Business Administra­tion funding was preserved, guaranteei­ng the continuati­on of the agency’s critical small-business grant and loan programs.

Nevada is making great strides when it comes to supporting a diverse and growing small-business community. There are currently 71,800 minority-owned and 23,000 veteran-owned small businesses in Nevada. In addition, more than 40 percent of Nevada’s small businesses are women-owned. The State of Women-Owned Businesses report found that, in the past 10 years, Nevada’s women-owned businesses have enjoyed the nation’s biggest growth in the number of firms, employment and revenues.

Denette Braud, who owns the Funnel Cake Café in Las Vegas, is one example of that success. She founded the café while working full time, and her perseveran­ce has turned a business that started with selling baked goods at tables and exhibits into a successful brick-andmortar shop.

Her story of hard work and ingenuity is one many small-business owners and entreprene­urs across Nevada know well. While success stories such as Ms. Braud contribute to the $1.5 trillion in annual sales that women-owned businesses generate each year, a lack of support is still holding many women- and minority-owned businesses back. Las Vegas alone is home to 75,600 women-owned businesses, but only about 270 of them have initiated the process to compete for federal contracts that are awarded specifical­ly to women. We need to support mentoring and counseling programs, equal access to financial capital and ensure that the federal government is doing its part to promote diversity within the business community.

Last week, I held a roundtable in Reno at which local small-business leaders shared the opportunit­ies and challenges facing women in the technology field. One of the panelists at that roundtable was Allison Clift-Jennings, the inspiring owner and cofounder of Filament. Ms. Clift-Jennings has kept the Reno-based tech firm on the cutting edge of blockchain technology and recently secured $15 million in venture financing. While growing her successful company, Allison has also gracefully navigated her own personal process of transition­ing genders, showing her company — and the business community as a whole — the power of her personal story while also building a business that serves our community.

Roundtable­s, networking events and business developmen­t centers are important venues for our small-business owners to come together and share their stories, engage in our communitie­s and support one another. This support system is even more critical in highlighti­ng the importance of mentorship and support for entreprene­urs who are women and persons of color. These leaders learn so much from one another by sharing their stories, supporting and guiding each other.

Nevada’s small businesses are the lifeblood of our economy. Small businesses create jobs, employ our veterans and are the drivers of innovation for our growing economy. Our communitie­s thrive when our small businesses are strong.

 ?? Tim Brinton ??
Tim Brinton

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