Las Vegas Review-Journal (Sunday)

Vegas to be stuffed to gills with fintech

- By Todd Prince

Kenneth Lin, an Eldorado High School class of 1994 graduate, is helping individual­s get a better grip on their financial lives.

His online company Credit Karma is harnessing the power of artificial intelligen­ce and cloud computing to instantly match a person’s credit profile with the best credit cards or auto insurance offers available to them.

The entire process of signing up and receiving the free credit score as well as recommenda­tions takes no more than a few minutes. Before he started his company in 2007, people had to pay for their credit reports, and it could have taken days or weeks to receive.

Lin’s Credit Karma is one of hundreds, if not thousands, of technology companies that are revolution­izing the banking and fi-

nancial services industries, altering the way people pay for goods, invest or shop for financial services. Some are opening the door to financial education and services for segments of the population that have historical­ly been underbanke­d.

Lin will be among the 11,500 industry profession­als gathering in Las Vegas starting Sunday for the biggest U.S. conference dedicated to emerging financial technology, or fintech as it is most commonly called.

“We want to become the independen­t trusted adviser,’’ Lin said. “The math and data are very inexpensiv­e to scale out, and with it, we can help make people’s financial lives much better.’’

The four-day Money 20/20 show will feature representa­tives of 3,500 companies, including too-big-tofail powerhouse­s such as Wells Fargo as well as 400 startups, like Edquity.

Featured speakers include Virgin founder Richard Branson and “Shark Tank” star Barbara Corcoran as well as executives from Google, Amazon Pay, Morgan Stanley, Quicken Loans and Mastercard.

Panels will focus on topics such as the growth of voice commerce powered by devices like Amazon’s Echo; the implementa­tion of biometrics to combat fraud; and the use of artificial intelligen­ce to solve financial service problems as well as fintech’s expansion into lending.

The future of cryptocurr­encies and blockchain technology in the banking sphere, hot topics at last year’s show, will be featured prominentl­y this year as well.

Money 20/20, which will be held at The Venetian and is not open to the public, attracted roughly 2,300 profession­als in its inaugural year in 2012.

The surge in show attendance underscore­s the massive growth the financial technology industry has experience­d over the past six years.

Fintech boom

Fintech startups raised $26 billion from venture capital funds over the

first half of 2018, compared with just $3.8 billion for all of 2013, according to CB Insights, a private market intelligen­ce firm.

Fintech companies have raised nearly $90 billion over the past 5½ years, CB Insights data show. The number of fintech fundraisin­g deals this year is on pace to hit nearly 1,500, more than double the number in 2013, according to CB Insights.

One of those deals was a $500 million investment in Credit Karma by Silver Lake, a technology-focused venture fund that valued the online personal finance company founded by Lin at $4 billion.

Despite the rapid industry change and explosion of companies in the industry, plenty of disruption and investment are still to come, said Mark Ranta, head of digital banking at ACI Worldwide.

Traditiona­l banks are still reliant on an old technology infrastruc­ture, and billions of dollars are needed to upgrade it. That creates opportunit­ies for startups, he said.

“I think you are going to see a proliferat­ion of startups still,” Ranta said. “We are still at a very early stage of the developmen­t of the new payment ecosystem and dawn of real-time transactio­ns. The technology keeps accelerati­ng.’’

From payments to lending

Fintech affects a wide range of banking and financial services, including payments, money transfers, personal finance, insurance, lending and wealth management.

Payments and money transfers

are among the financial services segments that have experience­d the greatest change, with the appearance of companies such as PayPal, Square and Transferwi­se.

PayPal and Square, both publicly traded, are valued at nearly $100 billion and $33 billion, respective­ly.

The next segments slated for major change are personal finance and personal loans, according to a 2017 report by PwC. The show will feature many startups seeking breakthrou­ghs in those segments.

Uphold, a member-based fintech startup, will begin lending fiat money backed by cryptocurr­ency reserves later this year. It will also pay interest on cryptocurr­ency deposits. Uphold currently allows people to exchange, hold or transfer 23 currencies; four commoditie­s, including gold and silver; and 10 cryptocurr­encies, all from their mobile phones.

Edquity, another fintech startup, offers high school and college students and their families a one-stop shop of financial planning to help them understand aid and manage the costs of higher education. It also offers high schools and colleges the ability to track and interpret data to better advise students.

The Review-Journal is owned by the family of Las Vegas Sands Corp. Chairman and CEO Sheldon Adelson. Las Vegas Sands operates The Venetian.

Contact Todd Prince at 702-3830386 or tprince@reviewjour­nal.com. Follow @toddprince­tv on Twitter.

 ?? Bizuayehu Tesfaye Las Vegas Review-Journal @bizutesfay­e ?? Attendees at the 2017 Money 20/20 conference walk past play money at the Sands Expo and Convention Center. This year’s edition starts Sunday.
Bizuayehu Tesfaye Las Vegas Review-Journal @bizutesfay­e Attendees at the 2017 Money 20/20 conference walk past play money at the Sands Expo and Convention Center. This year’s edition starts Sunday.
 ?? Bizuayehu Tesfaye Las Vegas Review-Journal ?? Custom-made credit cards are displayed at the 2017 Money 20/20 conference.
Bizuayehu Tesfaye Las Vegas Review-Journal Custom-made credit cards are displayed at the 2017 Money 20/20 conference.

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