Vdara joins robot Relay in guest services
More hospitality robots are calling the Strip home.
Vdara has put into circulation a pair of 3-foot-high robots to deliver amenities likes shaving and dental kits as well as food from the cafe, the property said in a statement Monday.
Vdara is at least the second property in Las Vegas to employ the Relay robots, made by Silicon Valley startup Savioke. Renaissance Hotel installed two models in January ahead of CES. Rising Star Hotel in Mesquite has also incorporated a Relay robot into its property.
The hospitality industry is experiencing a wave of technological disruption that is altering everything from the way people check in to how they receive information and hotel amenities.
Las Vegas hotels have been installing Amazon Echoes and tablets in rooms to improve guest interaction, setting up chat bots to automate basic concierge requests and launching mobile check-in that allows guests to use their phone as their room key.
The high-end hotels, like Vdara, that are leading this drive may be doing so as much to bolster their image as to improve efficiencies, said Michael Mccall, a professor of hospitality at Michigan State University.
“What is interesting is that the consumer connection, if you will, is to tie this robotic experience to a luxury experience, not simply one of functionality. It doesn’t accomplish anything that can’t be accomplished in other ways, but it seeks to present it as classy,” Mccall said.
When a guest orders amenities, an employee loads the items into Relay, closes its lid and enters the guest’s room number on the robot’s
ROBOT
tablet. Relay is wired to connect to the hotel’s communications systems and can operate the elevator autonomously.
Sensors on the robot enable it to maneuver around people and obstacles. When Relay reaches the room, it rings the guests. The robot’s lid unlocks once the room door is opened.
Relay takes less than five minutes to complete a delivery inside the 57-story Vdara, according to the property.
Besides making deliveries, Relay can detect and report weak Wi-fi connections as well as trays as it roams the floors.
Vdara had been testing Relay since December. In May, the property launched deliveries from its cafe with two Relay robots. The two robots each make on average about 20 runs a day, the property said.
Over 100 Relay robots are in operation at about 70 hotels around the world, according to Savioke. Outside Nevada, Relay robots can be found at such U.S. locales as the Hilton Garden Inn in Gilroy, California; Hotel Interurban in Tukwila, Washington, and Luba Hotel on Times Square.
Savioke claims that studies prove
its robots have a direct impact on hotel occupancy and revenue per available room. Relay spares guests the need to tip.
Most hotels lease their Relay for about $2,000 per month, according to the company. Relay robots can operate 24 hours a day with intermittent charging.
Culinary union workers in Las Vegas earn about $23 an hour, including benefits such as health care and pensions. The monthly cost of round-theclock labor at a unionized Strip hotel would be about $16,500, based on that hourly wage.
Vdara General Manager Mary Giuliano said the robot is an addition to the hotel’s work staff. Relay will “free up time” for staffers to focus on requests that require a “higher level of service,” she said in the statement.
Mccall said that while many hospitality jobs will eventually be replaced by new technologies, he does not foresee Relay as a threat.
Contact Todd Prince at 702-3830386 or tprince@reviewjournal.com. Follow @toddprincetv on Twitter.