Las Vegas Review-Journal

MULTIPLE LOTS FULL OF TESLAS RAISE QUESTIONS ABOUT SALES

-

over the last two months by the amateur detectives, who in at least some cases are also investors betting that Tesla’s share price will fall. Some have flown drones over the parking lots to take pictures of the cars. At least one has access to a plane and shoots high-resolution photograph­s from the air. They post the photos on Twitter and have taken to calling themselves the Shorty Air Force.

The sleuths — including three interviewe­d for this article, who asked not to be identified — say they feel Musk has not been candid about the company’s situation, particular­ly its sales.

A Tesla spokesman, Dave Arnold, said by email that the large lots of vehicles were “logistics transit hubs” and added, “Anyone observing those lots will see a change from one day to the next.” (He said Monday that the cars in Bellevue were awaiting delivery. Photos posted online Sunday show hoods open, possibly indicating maintenanc­e work.)

As the sightings continue, here are some of the things worth watching.

Do the cars simply reflect a delivery problem?

Musk recently acknowledg­ed that the company was having difficulty shipping cars to customers, saying Tesla was in “delivery logistics hell.”

He attributed the problem to a shortage of trucks to haul cars around the country.

“That’s total nonsense,” said Mark Spiegel, a managing partner at Stanphyl Capital, which has a large position shorting Tesla. He is a vocal critic of the company and Musk on Twitter. “A quick search would reveal plenty of car hauler capacity. Perhaps Tesla doesn’t have the cash to pay for them.”

The Auto Haulers Associatio­n of America is not aware of any shortage of car haulers, nor of any other automakers that are having trouble shipping new vehicles. “There’s quite a few carrier companies in California,” said Guy Young, the associatio­n’s general manager.

Is demand softer than it looks?

A more worrisome problem would be if Tesla built these cars and now does not have customers willing to take them. Musk had long promised that the Model 3 would be available for as little as $35,000. But the least costly version available now starts at $49,000, and the price nears $60,000 if a customer wants the Autopilot driver-assistance software and other options.

The company has said that more than 400,000 customers are waiting to buy Model 3 sedans, and that each paid a $1,000 deposit. Many who put down deposits may be waiting for the more affordable base model.

Holding inventory is itself an issue for Tesla. The company has reported that it is selling almost all of the cars it is making. Each quarter, the number produced was close to the number delivered or in transit.

Brian Johnson, an analyst at Barclays Capital who follows Tesla, said he suspected that the company had a mismatch between inventory and demand — that it had built more rearwheel drive Model 3s than it could sell. He noted that Tesla was telling customers that it could deliver rear-wheel drive models in four weeks but that all-wheel-drive and pricier versions require waits of four to 12 months.

“That suggests there is unmatched rear-wheel-drive inventory,” he said.

Are there quality or parts issues?

In some cases, cars have been marked — with a bar-coded sticker or with grease pencil on the windshield — to indicate that they are inventory vehicles, meaning they have no customers awaiting them. Some markings indicate repairs required before the cars can be sold, like scratches, dents or components that don’t work.

That was the case with cars in a lot in Scottsdale, Ariz., that was photograph­ed in mid-september by The New York Times.

Arnold, the Tesla spokesman, declined to explain why those cars were being stockpiled and how they figured into the company’s production numbers.

In the rush to ramp up Model 3 production, Tesla has faced growing issues with vehicle quality. Some customers have complained that cars arrived with scratches, loose parts and other manufactur­ing defects.

Over the summer, Tesla advertised online for technician­s to repair vehicles coming off the assembly line, suggesting that a significan­t number needed reworking.

That may dovetail with a new headache that has cropped up: severe shortages of replacemen­t parts. Some owners needing collision repairs have complained of waiting a month or longer for new bumpers, centers, door panels and taillights to arrive.

Tesla said recently that a solution was on the way: a chain of proprietar­y body shops to speed repairs.

Newspapers in English

Newspapers from United States