Lodi News-Sentinel

Tyson, largest meat processor in the country, invests in fake meat

- By Greg Trotter

Beyond Meat burgers — plant-based patties made to resemble, sizzle and even bleed like meat — have the potential to wean wavering carnivores from animal-based proteins.

Encouragin­g such a trend would seem to pose a serious financial threat to Tyson Foods, the largest U.S. meat processor.

Except Tyson has a stake in Beyond Meat and could someday buy the California-based company. Another Tyson investment is Memphis Meats, a Silicon Valley lab-grown meat startup. Consumers aren't likely to see slaughter-free chicken or steak in the grocery store anytime soon, but Tyson is preparing for that possibilit­y.

In the near future, alternativ­e proteins won't take much of a bite out of Tyson's core business of beef, chicken, pork and prepared foods, which brought in more than $38 billion in revenue last year. But as more consumers shift toward foods they consider to be healthier and more sustainabl­y sourced, Tyson's Chicagobas­ed venture capital arm — a team of three men — wants to meet them there. Other food companies like Campbell Soup, General Mills and Kraft Heinz also have venture capital funds, a relatively new and growing trend in the traditiona­lly stodgy processed food industry.

“If we are not aware of it and participat­ing in our own disruption, we basically deserve what we get,” said Tom Mastrobuon­i, chief financial officer for Tyson Ventures.

Tyson, like other giant food corporatio­ns, is using venture capital investment­s to partner with emerging food startups focused on sustainabi­lity and technology.

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