The former Gossip Girl TV star, 27, shares Earth Day plans for her chic website, preserve.us, which celebrates American artisans and their products. Her next film is Lionsgate’s romantic drama The Age of Adaline, opening April 24.
What was the inspiration behind Preserve?
“Mainly my mom. She’s someone who could create a magical moment out of anything.”
How do you keep the site ecofriendly?
“It’s very important to us to be conscious in our selections. We’re doing an exclusive collection for Earth Day with Amour Vert. For every shirt you buy from them, they plant a tree. They are doing everything they can to reduce their carbon footprint.”
What do you do in your personal life to protect the planet?
“My husband [Ryan Reynolds] turned a car that wasn’t supposed to be electric into an electric car by putting a thousand-pound battery in the trunk. He’s dangerously eco. Our homes are solar, we have the compost in the garden and we do all the smaller things, like turning off lights in the house—things I didn’t do growing up that I have learned to be aware of.”
The Age of Adaline is a love story but more than that. How would you describe it?
“It’s about the relationship between love and time—and the beauty and tragedy in that.”
What does it take these days to make you want to take a role?
“It sure takes a lot, especially now that I’ve got a baby [born in December]. It has to be a film that creatively inspires me.”
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Lively with husband