Los Angeles Times

Postwar modesty is just a memory

Many of the community’s humble homes have been added to or replaced.

- By Scott Garner

When famed real estate developer Walter J. Leimert stood on a bunting-festooned platform in 1940 to announce the opening of his company’s newest housing tract, the gathered crowd could be forgiven if it found the site less than inspiring.

The location of the ceremony was a nearly treeless expanse of countrysid­e, on an intersecti­on where one of the newly paved streets dead-ended in a bean field. Empty sidewalks lined the roads. A single streetligh­t stood on the corner. Baldwin Hills and its crown of oil derricks hovered in the hazy distance.

But Leimert saw the potential of the location. His tract, which he dubbed Beverlywoo­d, was next door to Cheviot Hills and right down the road from Beverly Hills.

It was at the rustic, underdevel­oped center of the Westside, and he knew that buyers would want to get in on the ground floor of the city’s next big population center.

Before he could fully capitalize on the demand for new homes in L.A.’s shrinking hinterland­s, World War II interceded.

Although he had to wait until war’s end for his new neighborho­od to take off in earnest, the returning crop of veterans clutching GI Bill mortgages in one hand and a cushy office job in the other were soon lining up to pick a lot and one of five styles of homes to put on it.

Beverlywoo­d’s curvilinea­r streets and cul-de-sacs with their tidy homes and maturing shade trees must have seemed like a pastoral paradise in comparison with the blasted hellscapes of the European or Pacific theater. It was the new middle-class dream come true, and one of the last times real estate on the Westside would be remotely affordable for workaday Angelenos.

These days, if you’re going to pay well over a million dollars for a

home in Beverlywoo­d, a small home built in the 1940s doesn’t really cut it.

Many owners have opted to tear down the old home and build a new one right out to the property lines.

Neighborho­od highlights

Location: Century City, Culver City, Beverly Hills and more are just a short drive away, and the shops and restaurant­s on Pico Boulevard are well within walking distance.

Fore!: With the Rancho Park Golf Course and the Hillcrest Country Club sitting to the west of Beverlywoo­d, there are plenty of nearby

greens to conquer.

Neighborho­od challenge

Mansioniza­tion: Despite efforts by the city and the Beverlywoo­d Homes Assn., mansioniza­tion remains a very real threat to the neighborho­od’s character.

Expert insight

Stanley Shapiro, president of Century 21 Beverlywoo­d Realty, said the neighborho­od has grown homogeneou­sly over the last four decades.

“The smaller houses built after WWII have become mansions, and now most of the constructi­on is just remodeling and expanding,” Shapiro said.

He added that Beverlywoo­d’s great location — within walking distance of both the Jewish temples of Pico-Robertson and the posh entertainm­ent of Beverly Hills — caters to all demographi­cs. That, combined with the area’s

low crime rate and solid schools, might make it tough for outsiders to move in. “Lots of homes here have stayed within families for decades,” Shapiro said. “Instead of moving out, people simply add on to their homes.”

Market snapshot

In the 90035 ZIP Code, based on 10 sales, the median sales price for single-family homes in October was $1.595 million, up 13.7% year over year, according to CoreLogic.

Report card

Three public schools sit within the Beverlywoo­d boundaries. Highlights include Castle Heights Elementary, which scored 898 in the 2013 Academic Performanc­e Index, and Canfield Avenue Elementary, which scored 889.

 ?? Cheryl A. Guerrero Los Angeles Times ?? LOCATION, LOW CRIME RATE and good schools keep residents in place. A lot of homes have stayed within families for decades.
Cheryl A. Guerrero Los Angeles Times LOCATION, LOW CRIME RATE and good schools keep residents in place. A lot of homes have stayed within families for decades.
 ??  ??
 ?? Barbara Davidson Los Angeles Times ?? KIDS WORK IN some playtime during an open house at Castle Heights Elementary School, which scored 898 in the 2013 Academic Performanc­e Index.
Barbara Davidson Los Angeles Times KIDS WORK IN some playtime during an open house at Castle Heights Elementary School, which scored 898 in the 2013 Academic Performanc­e Index.
 ?? Annie Wells Los Angeles Times ?? THE MEDIAN sales price for single-family homes in the area was $1.595 million in October.
Annie Wells Los Angeles Times THE MEDIAN sales price for single-family homes in the area was $1.595 million in October.

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