Los Angeles Times

Background Check

- By Michael Nourmand

You’re planning to sell your home and have met with a few potential real estate agents, all of whom promised you the moon. How do you choose and what are the ways you can be certain that you are making the right decision? Real estate is as much a science as it is an art. When picking an agent due diligence pays off, just as it would when buying a property. During the interview look past the sales pitch and get to the agent’s track record: How did the sale price compare to the original listing price on the last three homes they sold in your price range? How many weeks, months or (we hope not) years did it take for the homes to sell? Were there price reductions on any? Why? Before committing to a listing agreement, ask for three seller references for similarly priced properties. Find out if the sellers had a positive experience. Was the agent responsive? Did he or she personally handle the property or hand it over to a subordinat­e once the ink dried on the listing agreement? Ultimately, it comes down to having an agent you trust, one who understand­s the area, the market and—most of all— you. Take the time to learn as much as you can about the real estate agents you speak with, and then you can make the right choice. At Nourmand & Associates, we’re experts at setting a listing price that will activate a swift, no-snags, peak-money sale. For more than 40 years we have exceeded our clients’ expectatio­ns. Call us today.

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