Los Gatos Weekly Times

Major diversity groups launch `Stop Hate in Real Estate' initiative

- By Rose Meily

Four major diversity organizati­ons within the real estate industry have joined forces to launch Stop Hate in

Real Estate, a multiprong­ed effort to allow real estate profession­als the opportunit­y to stand for positive change in the face of increased division, discrimina­tion and hatred currently seen across the nation. Leaders of the LGBTQ+ Real Estate Alliance, Asian Real Estate Associatio­n of America (AREAA), National Associatio­n of Hispanic Real

Estate Profession­als (NAHREP), and California Associatio­n of Realtors Womanup! participat­ed in a press conference on

Sept. 26, to debut Stophatein­realestate. org and other facets of the initiative.

The four groups have nearly 75,000 combined members. Several families shared how ANTI-LGBTQ+ bills, laws and rhetoric forced them to flee their home states because they feared for the safety and future of their children.

Leaders of each of the four groups spoke of discrimina­tion experience­d by members of their respective communitie­s and noted that a vocal minority has created divisivene­ss within the country fostering discrimina­tion, and even outright hatred, against diverse sectors. By banding together, they view “an attack against one is an attack against all.”

“It is unfortunat­e that the hate, discrimina­tion and vitriol that is evident today has forced us to create Stop Hate in Real Estate,” said Erin Morrison, president of the Alliance.

“We all believe that the overwhelmi­ng majority of real estate profession­als are anti-hate and antidiscri­mination. But their voices have been dwarfed by a vocal minority. I truly believe that real estate profession­als, as leaders in our communitie­s, can take a leadership role in this period of divisivene­ss to a close.”

AREAA CEO Hope Atuel said there have been dramatic increases in hate crimes against the AANHPI community since the pandemic. Now bills and a law in Florida aim to limit Chinese property ownership under the guise of national security. “Of course, we want to protect our nation’s security, but these bills and the Florida law prevent the entire AANHPI community from feeling safe, secure and welcome. We can’t allow more barriers to go up against AANHPI people on their journey to homeowners­hip.”

Nuria Rivera,

2023 president of NAHREP, indicated the Hispanic community is the largest diverse demographi­c with about 65 million people; yet, its homeowners­hip rate remains incredibly low at 49%. “There are a lot of reasons for this, including discrimina­tion.”

Sara Sutachan, SVP and chief strategy officer with the California Associatio­n of Realtors, said Womanup! supports the journey of women to the top of their career.“we need

Stop Hate in Real Estate both to corral discrimina­tion within our industry and to allow the real estate community to be an impetus for change in our nation. We cannot allow those who do not see women as equals be propped up and given positions of authority. Our industry is made up of more than 60% females, but their path to success is usually much harder than for their counterpar­ts.”

Commenting on the initiative, Jim Hamilton, president of the Silicon Valley Associatio­n of Realtors, said, “As Realtors, we all have the same goal, that of supporting individual­s and families who want to achieve the American dream of homeowners­hip, no matter what race, color, religion, sex, handicap, familial status, national origin, sexual orientatio­n, or gender identity. The Realtor Code of Ethics expresses it plainly hate speech, harassing speech, slurs against individual­s on the basis of these classifica­tions will not be tolerated in our industry.”

Stophatein­realestate. org includes a pledge for real estate profession­als to sign that affirms their resolve to stop hate. The initiative will include a variety of events and showcase how discrimina­tion is impacting diverse homebuyers and sellers. Leaders of the four real estate diverse groups will meet regularly to help identify and work to rectify discrimina­tory activities.

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