Marin Independent Journal

FDA issues a plan to ban use of menthol in cigarettes, cigars

- By Matthew Perrone

WASHINGTON >> The U.S. government on Thursday released its long-awaited plan to ban menthol cigarettes and flavored cigars, citing the toll on Black smokers and young people.

“The proposed rules would help prevent children from becoming the next generation of smokers and help adult smokers quit,” said Health and Human Services Secretary Xavier Becerra, in a statement.

He added that the ban would also be an “important step to advance health equity” by reducing disparitie­s in tobacco-related diseases.

The Food and Drug Administra­tion said eliminatin­g menthol cigarettes could prevent between 300,000 and 650,000 smoking deaths over 40 years.

Menthol accounts for more than a third of cigarettes sold in the U.S, and the mint flavor is favored by Black smokers and young people. Menthol's cooling effect has been shown to mask the throat harshness of smoking, making it easier to start and harder to quit.

The FDA said it will also seek to ban menthol and dozens of other flavors like grape and strawberry from cigars, which are increasing­ly popular with young people, especially Black teens.

The agency's proposals on both cigarettes and cigars are only initial drafts and are unlikely to be finalized before next year. Companies would then have one additional year to phase out

their products. Tobacco industry lawsuits could delay the prohibitio­n for several more years, according to experts. For now, FDA leaders said they will take comments for two months and then proceed “as expeditiou­sly as possible.”

Altria, which sells menthol cigarettes and flavored cigars, said it disagreed with the ban.

“Taking these products out of the legal marketplac­e will push them into unregulate­d, criminal markets,” the company said in a statement. “We will continue to engage in this longterm regulatory process.”

The FDA has attempted several times to get rid of menthol but faced pushback from Big Tobacco, members of Congress and competing political interests under both Democratic and Republican administra­tions.

Regulators have been under legal pressure to issue a decision after anti-smoking and civil rights groups sued the FDA for “unreasonab­ly” delaying action on earlier requests to ban menthol.

Menthol is the only cigarette flavor that was not prohibited under the 2009 law that gave the FDA authority over tobacco products, an exemption negotiated by industry lobbyists. The act did, though, instruct the agency to continue to weigh a ban. To date, the FDA has yet to eliminate any traditiona­l tobacco product, though it has had that authority for over a decade.

Last April, the Biden administra­tion pledged to try to ban menthol within the year, responding in part to African American groups who say menthol has led to lower quit rates and higher rates of death among Black people. Menthols are used by 85% of Black smokers.

“Black folks die disproport­ionately of heart disease, lung cancer and stroke,” said Phillip Gardiner of the African American Tobacco Control Leadership Council. “Menthol cigarettes and flavored cigars are the main vectors of those diseases in the Black and brown communitie­s, and have been for a long time.”

 ?? JEFF CHIU — THE ASSOCIATED PRESS FILE ?? Menthol cigarettes and other tobacco products are displayed at a store in San Francisco. *
JEFF CHIU — THE ASSOCIATED PRESS FILE Menthol cigarettes and other tobacco products are displayed at a store in San Francisco. *

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