PLAY­ING FOR KEEPS

Maxim - - MARK CUBAN -

THE RECORD-SET­TING CA­REER OF MARK CUBAN.

MONEY­MAKER

As Cuban once said, “Money is a score­board.” On July 17, 1998, the first pub­lic shares of his on­line stream­ing ser­vice, Broad­cast.com, reached record heights on the stock­mar­ket. Of­fered at $18 apiece, they closed at $62 1/4. That’s a 249 per­cent leap—at the time, the best one-day gain in his­tory.

BIG SPEN­DER

Soon af­ter sell­ing Broad­cast.com to Ya­hoo for $5.7 bil­lion, Cuban bought a $40 mil­lion Gulf­stream V jet on his com­puter—earn­ing a Guin­ness World Record for the largest on­line pur­chase ever.

MAV­ER­ICK

In 2000, Cuban paid a then-record $285 mil­lion to buy the Dal­las Mavs from Ross Perot Jr. When Forbes val­ued the team at $765 mil­lion in Jan­uary 2014, Cuban said the fig­ure was “way too low.” He was right: Four months later, Steve Ballmer of­fered $2 bil­lion for the Clip­pers.

TRASH-TALKER

In 2002, Cuban re­ceived an NBA- record $500,000 fine for crit­i­ciz­ing the league’s direc­tor of of­fi­cials. “Ed Rush might have been a great ref,” he said, “but I wouldn’t hire him to man­age a Dairy Queen.” In April, Cuban lost the mark to Don­ald Ster­ling, who earned a $2.5 mil­lion fine for his bone­headed racist slurs. Not to worry: Cubes still owns the record for most fines re­ceived (20).

HU­MAN­I­TAR­IAN

In 2012, Cuban of­fered to pay $1 mil­lion for a hair­cut. The catch? The hair­cut was for his out­spo­ken neme­sis Don­ald Trump, who had to shave his whole head. Cuban vol­un­teered to do­nate the money to the charity of Trump’s choice. “Only 1 mill. dol­lars?” Trump tweeted. “Of­fer me real money and I’d con­sider it.”

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