Parkland activist David Hogg pulls out of a pillow venture
Two months after peppering Twitter with up-tothe-minute posts touting his pillow venture, Parkland student activist David Hogg has abandoned the fight.
Hogg, 20, took to his favorite platform on Saturday to say he’s stepping down from his partnership with Los Angeles software developer and entrepreneur William LeGate. The pair announced in February that they were starting a pillow company to compete against MyPillow, the company led by conservative businessman Mike Lindell.
Lindell, founder and CEO of MyPillow, saw his pillow pulled by several major retailers after he voiced support for former President Donald Trump’s baseless conspiracy theories about the 2020 presidential election.
LeGate’s company is called Good Pillow.
“A couple weeks ago, a very spontaneous interaction over Twitter between me and William LeGate led to us trying to start a progressive pillow company,” Hogg wrote on Twitter on Saturday. “We were met with immediate and overwhelming support. But I soon realized that given my activism, schoolwork, and family commitments, I could not give 100% to being a full time co-founder at Good Pillow.”
LeGate seems ready to continue with his efforts to bring Good Pillow to fruition. “Good Pillow is not going away,” he said Sunday on Twitter.
“He’s focusing on school,” LeGate said in another tweet. “Starting a company is a full time job & I told him he shouldn’t feel bad taking a step back. He can always come back when he’s ready.”
LeGate said he hoped to have Good Pillow ready for orders by July.
After learning of the pair’s plans, Lindell told Axios in February: “Good for them ... nothing wrong with competition that does not infringe on someone’s
patent.”
Hogg was a senior at Marjory Stoneman
Douglas High School in Parkland when a gunman killed 17 students and staff members on Feb. 14, 2018.