DRESS FOR SUCCESS
WITH HER NEW ICON COLLECTION FOR SPRING, EMERGING CHICAGO FASHION DESIGNER ELENA BOBYSHEVA PROVES THAT SHE’S A FASHION FORCE TO BE RECKONED WITH.
With her new Icon Collection for spring, emerging Chicago designer Elena Bobysheva proves that she’s a fashion force to be reckoned with.
Remember the name Elena Bobysheva. Moscow-born and based in Geneva, Illinois, the 27-year-old womenswear designer is turning heads with her buzzed-about sustainable fashion brand. Since launching in 2013, Bobysheva—a self-proclaimed champion of “clean, minimalistic lines and asymmetrical and graphic silhouettes”—has steadily been building momentum, from gaining CFDA recognition to earning a finalist spot in Saks Fifth Avenue’s Emerging Designer Showcase. Now the designer has taken her signature styles and updated them for what could be her most accomplished work yet: the Spring 2017 Icon Collection.
Deceptively simplistic in their completed forms, Bobysheva’s standout looks are anything but. Case in point: An Italian doublefaced wool crepe fitted minidress with a threetiered skirt consisting of princess satin and pleated georgette that peeks out from underneath a cutout at the hem. Complete with guipure lace trim and a grosgrain ribbon waistband, the modern geometric structure of the piece is smartly juxtaposed with luxe, feminine fabrics. This careful balance of hard versus soft is a key recurring element in Bobysheva’s designs (which are sold exclusively online) and part of what makes them so compelling to her ever-growing fan base of chic women in Chicago and beyond. With such a strong vision for her brand paired with design talent for days, one thing is clear: Bobysheva is just getting started. elenabobysheva.com