Timing is everything for school shopping
Deals still can be found at last minute
New York — The start of the school year is just around the corner, and you haven’t shopped yet?
Don’t fret. To get the best deals, it’s all in the timing.
Need a sweater? Wait until later in the fall. Backpack? Hold off until late September, if you can.
“I think it is knowing and planning ahead of time. What am I going to need in the next six months?” said Kristin Cook, managing editor of Ben’s Bargains, an online deal site that put together a list of the worst things to buy right now for the backto-school season.
Of course, some discounters have consistently low prices. Walmart, which pushes everyday low prices, has launched extra discounts for the back-to-school shopping period. Earlier this month, it unveiled thousands of price cuts, including on the 10 most-searched items online, so some $12.88 backpacks are now $7.
There also are gimmicks such as limited-time free shipping on some online items. And J.C. Penney, which operates 800 stores nationwide, is offering $10 haircuts for kids in grades kindergarten through sixth until Aug. 31.
“Arm yourself with information,“said Traci Gregorski, vice president of marketing for research firm Market Track, which tracks promotions at various retailers. “Lots can be found on websites, apps and circulars.”
Here are the best times to buy the following types of items:
School supplies
Start shopping now for pens, notebooks and other supplies.
Staples brought back its “Less List,” which offers basics like onesubject notebooks for 25 cents and two-pocket folders for 15 cents, as well as a 24-pack Crayola crayons for 50 cents.
Walmart rolled back prices on all three Texas Instrument calculators to $88. These graphing calculators are for high school and above and are normally $96 to $125.
Target is testing a new way to shop for supplies online called School List Assist, which is an online hub that offers a selection of the most common supplies for grades kindergarten through eighth grade.
For those stores with high spending thresholds for free shipping, just go to the store, said Benjamin K. Glaser, features editor at DealNews, because you’ll just spend more trying to meet that minimum.
Clothing/accessories
Now is a good time to stock up on summer clothing, taking advantage of clearance sales. Gap’s Old Navy, for example, is offering up to 60% off on summer tops. Macy’s is highlighting lightweight casual dresses for teens that are $29.99 and under.
But it’s best to wait to buy jeans, boots, sweaters and until well after school starts.
Gregorksi monitored circulars at 13 stores the past two years.
“The key take-away here is that the best chance to get a deal on these fall clothing items is in October,” Gregorski said. “Not only are there more products on promotion, but the deals are as good and often better than the back-to-school months.”
If you can hold off on buying boots a little longer than that, just take advantage of the Black Friday sales, Cook said.
Computers/phones
Hold off on upgrading Apple iPhone and iPad because Apple typically announces new launches in the fall.
But Glaser noted that late August is the best time to buy a laptop before Black Friday sales hit. Right now, the average discounts for laptops are 15%, but you can get 25% off by the end of the month, he said.
“Laptops are making a comeback, especially the sub-$200 models, due to the influence of Google’s Chromebook,” Cook said. “In fact, sub-$150 models are popping up as of late and should continue through the end of the year.”