Milwaukee Journal Sentinel

Insurer to take over Miller Park club area

Northweste­rn Mutual charity to benefit

- JOE TASCHLER

The Milwaukee Brewers and Northweste­rn Mutual on Monday announced a multiyear partnershi­p between the two organizati­ons that includes transformi­ng the former Gehl Club area of Miller Park into the Northweste­rn Mutual Legends Club.

“The Northweste­rn Mutual Legends Club will pay homage to the rich history of baseball in the Cream City as well as Northweste­rn Mutual’s 160-year heritage as a leading financial security company since 1857,” the Brewers said in a statement.

The Northweste­rn Mutual Legends Club will be located along the third base line on the Club Level and is available for groups and season seat-holders. The area has a capacity of 260.

This new partnershi­p will shine a spotlight on Northweste­rn Mutual’s national philanthro­pic program in the fight against childhood cancer by bringing Alex’s Lemonade Stand Foundation — the company’s national nonprofit research partner — to Miller Park.

During Saturday and Sunday home games, fans will be able to purchase lemonade from a custom, Northweste­rn Mutualbran­ded lemonade stand staffed by Northweste­rn Mutual volunteers and Brewers employees. Gross proceeds from the stand will be donated to ALSF for research in support of treatments and cures for childhood cancers.

“This partnershi­p with the Milwaukee Brewers will enable us to strengthen and improve our community, while we also help fight childhood cancer,” John Schlifske, chairman and CEO of Northweste­rn Mutual, said in the statement.

Since 2012, the company’s Childhood Cancer Program has contribute­d almost $14 million and funded more than 155,000 hours of research with the help of its employees and financial representa­tives nationwide. In 2015, the company establishe­d the Northweste­rn Mutual Day Hospital located in the MACC Fund Center at Children’s Hospital of Wisconsin to accelerate the search for a cure for childhood cancer and provide support for families affected by the disease.

“Northweste­rn Mutual has a long track record of committed support for the local community, and we are thrilled that these efforts extend to this partnershi­p with the hometown Brewers,” Rick Schlesinge­r, Brewers chief operating officer, said in the statement. “Our organizati­ons share many of the same goals, and this relationsh­ip will bring benefits not only to Brewers fans, but also to a terrific cause.”

The Northweste­rn Mutual club features an “all-you-can-eat” buffet, which is included with the price of the game ticket. The buffet features dishes prepared by the club chef, and include a carving station, appetizers and a gourmet salad station. Each ticket to the club comes with two compliment­ary beers or glasses of wine. Fans are able to catch all the game action with indoor and outdoor seating options, spacious lounge area, private entrance and restrooms as well as a concierge and personal wait staff.

Tickets for the Northweste­rn Mutual Legends Club start at $85 per person. To learn more informatio­n about the club or to purchase tickets, fans can contact the Brewers group sales department at (414) 902-GRPS (4777) or visit

 ?? AL GARTZKE / HUNZINGER CONSTRUCTI­ON ?? This luxury box space, formerly known as the Gehl Club at Miller Park, has been renamed the Northweste­rn Mutual Legends Club under a new partnershi­p with the Brewers.
AL GARTZKE / HUNZINGER CONSTRUCTI­ON This luxury box space, formerly known as the Gehl Club at Miller Park, has been renamed the Northweste­rn Mutual Legends Club under a new partnershi­p with the Brewers.

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