Milwaukee Journal Sentinel

Roadrunner cuts delivery times

Move made after revenue dips

- RICK ROMELL

Facing declining revenue and operating profits, the less-than-truckload wing of Cudahybase­d Roadrunner Transporta­tion Systems Inc. has cut transit time for about a fifth of its freight by an average of 20%, an executive said Thursday.

The speedier deliveries come thanks largely to increased business between certain cities and, secondaril­y, to a new willingnes­s to dispatch trucks even if the trailer isn’t full, said Grant Crawford, president of the less-than-truckload unit.

Runs from, say, the San Francisco Bay area to Chicago now take four days rather than five. Runs from Atlanta to Milwaukee now take three days rather than four.

The average transit time across 155 city-tocity routes affected by the changes has been reduced from a little over five days to about four, Crawford said.

“Five to four is a pretty significan­t change for us,” he said. He said the changes affect 20% of the volume for Roadrunner’s less-than-truckload business.

That business overall, however, has seen revenue and income drop, and the moves appear to be a response to the downward trend.

Revenue for Roadrunner’s less-than-truckload segment fell about 10% from 2014 to 2015, and another 11% in the first three quarters of 2016, the company’s financial statements show.

Operating income — 6.6% in 2013 — dropped to 3.9% in 2015. For the first three quarters of 2016, it was just 1%.

“Our results over the last couple of years have made it clear to us that we needed to listen to our customers,” Crawford said. “And the changes that we’ve made with our product, with our increased commitment to reliabilit­y, service consistenc­y and quality, has been with our ear close to what the market and our customers are asking us to do.”

In the less-than-truckload segment of trucking, freight from multiple shippers is consolidat­ed in a single trailer for delivery to multiple destinatio­ns in the same general area.

Roadrunner’s lessthan-truckload business, named Roadrunner Freight, accounts for about a fourth of total company revenue. The firm’s truckload unit is more than twice as large. Roadrunner also operates a logistics business.

 ?? JOURNAL SENTINEL FILES ?? A driver pulls his rig out of the terminal at Roadrunner Transporta­tion in Cudahy. Revenue for Roadrunner’s less-than-truckload segment fell 11% in the first three quarters of 2016.
JOURNAL SENTINEL FILES A driver pulls his rig out of the terminal at Roadrunner Transporta­tion in Cudahy. Revenue for Roadrunner’s less-than-truckload segment fell 11% in the first three quarters of 2016.

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