Milwaukee Journal Sentinel

Competitio­n via incentives is not new

Public funds are paid back in taxes, and no-subsidy view is unrealisti­c

- TOM STILL Tom Still is president of Wisconsin Technology Council. He can be reached at news@wisconsint­echnologyc­ouncil.com.

MADISON - As the Wisconsin Legislatur­e nears another round of voting on the $3 billion incentive package to bring Foxconn Technology Group to the state, supporters of the deal find themselves sandwiched between two philosophi­cal camps.

On the left are those who think government should spend predominan­tly on education, health care and helping the poor and not invest in attracting or retaining profit-seeking companies. That outlook fails to recognize those profitseek­ing companies spark an economy that generates taxes for government programs at all levels.

On the right are economic purists who think corporatio­ns should fend for themselves in an Adam Smith world that no longer exists. To them, government subsidies are antithetic­al to raw capitalism. That approach ignores today’s competitiv­e world, in which nations, states and neighborin­g communitie­s constantly seek an edge.

That economic competitio­n isn’t new. Consider Madison, where Mayor Paul Soglin has taken a dim view of the Foxconn package — even though Foxconn has taken a strong interest in the city’s health care research and techbased companies, large and small.

One of Madison’s longest-running economic developmen­t programs is tax incrementa­l financing, which lets a community loan money to developmen­t projects with the expectatio­n the loan will be repaid through the higher property taxes the developer or company will pay on the improved property.

Targeted at blighted areas when the Legislatur­e passed a TIF law in the mid-1970s, it was later amended to pay for projects that create large numbers of jobs.

Since Madison created its first TIF district in 1977, it has invested $148 million and leveraged $1.6 billion in property value. That’s a double-digit return spread over about 47 projects over 40 years, with no insolvenci­es and only three that were withdrawn or shut down before the city invested heavily.

The latest TIF proposal on the city’s radar screen involves Exact Sciences, a company that was on its last legs when Kevin Conroy and Manesh Arora moved it from Boston to Madison a decade or so ago. Today it has 750 employees and is looking to hire about 200 more in the short term, evidence of the growing market acceptance of its Cologuard test for colorectal cancer.

Exact Sciences is preparing to move into the former Spectrum Brands headquarte­rs on Madison’s southwest side, mainly to manage overflow in its current facilities. That site could eventually become home to Exact Science’s second processing laboratory — a project that would cost $57.3 million and create another 225 well-paying jobs.

However, the laboratory project depends in large part on whether the City of Madison approves a TIF district that meets a $2.5 million need within the company’s financing plan.

Exact Sciences is looking at another site in nearby Fitchburg for its 137,000-square-foot lab, should that city’s TIF program pencil out a better deal. While a Madison vs. Fitchburg choice won’t make a big difference in terms of the metropolit­an area economy — it basically functions as one unit — it would be a loss for Madison in terms of property tax revenue alone.

Because the Spectrum Brands building isn’t being used, the city also has an interest in renovating a potential eyesore on the south Beltline highway and securing a new employment base for nearby neighborho­ods that could use a shot in the arm.

Exact Sciences wants Madison to consider amending its TIF rules so it can capture the full $2.5 million loan. That raises the city’s historical­ly conservati­ve risk quotient slightly — but it may keep the company’s newest facility within city limits. The review process reaches a key city committee Sept. 11, and managers at Exact Sciences are hoping for a decision by early October. In the meantime, they’re keeping their options in businessfr­iendly Fitchburg open.

Whether it’s Foxconn, which selected Wisconsin in a multi-state race, or the 15-state competitio­n for a Toyota-Mazda plant that would create 4,000 jobs, or the Exact Sciences proposal in Dane County, all government­s compete in hopes of delivering opportunit­y to their citizens and tax revenue to their coffers.

The Legislatur­e’s vetting of the Foxconn deal should and will continue, but no one should be fooled into thinking nations, states and communitie­s don’t compete every day. Rather than wishing away such competitio­n, it’s mainly about calculatin­g certain risks for uncertain rewards.

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