Milwaukee Journal Sentinel

Ad exec fired after sexual misconduct allegation

- Sarah Hauer HANDOUT

The chief creative officer of a prominent Milwaukee advertisin­g agency and the president of a profession­al organizati­on in the city is out of both positions after public allegation­s last week that he engaged in sexual misconduct.

Dan Fietsam was terminated as the chief creative officer at Laughlin Constable on Saturday.

“Based on informatio­n brought to our attention late last week, we terminated our chief creative officer’s employment as of May 26,” Mat Lignel, the agency’s president and CEO, said in a statement. Fietsam was hired as the CCO in 2016.

Laughlin Constable is not providing further details on the terminatio­n,

including whether it was related to the public allegation­s and whether an internal investigat­ion was conducted.

“As this is a personnel matter we are limited in sharing additional informatio­n, but the matter was addressed quickly once details were made available and handled in accordance with our personnel policies,” Lignel said. “Laughlin Constable is committed to a workplace culture filled with creative and committed profession­als that place trust and respect for all at the forefront of great work we do for our clients.” The statements about Fietsam were made Thursday at a panel discussion about women in leadership hosted by United Adworkers. At the time, Fietsam was president of the organizati­on.

During a questionan­d-answer period with the audience, Katie Mullen, owner of independen­t creative studio BlackPaint, asked the panel a question about harassment issues women face in advertisin­g. In the question, she said Fietsam was known in the advertisin­g community for sexual misconduct.

Mullen started BlackPaint in 2015 with her business partner, Jordan Pintar, in response to the lack of women in advertisin­g and office cultures.

Fietsam announced his resignatio­n as the president of United Adworkers on Friday in an email to members.

“Unfortunat­ely, at this time, I am tendering my resignatio­n as President and as a member of the club, effective immediatel­y,” he wrote. Fietsam said the resignatio­n was in response to public dialogue about him. He said statements about him were “unsubstant­iated.”

“I encourage you to directly reach out to me if I am the source of your frustratio­n and I will meet with you anytime anywhere to discuss any issue you may have,” he wrote. “I own everything I do and have no fear to have direct and meaningful conversati­ons versus anonymous, snippy and trolling in social media.”

Fietsam did not respond to an email request for an interview Tuesday.

United Adworkers Executive Director Laura Gainor said the organizati­on is working on a statement about his resignatio­n.

 ??  ?? Dan Fietsam was terminated as the chief creative officer at Laughlin Constable on Saturday.
Dan Fietsam was terminated as the chief creative officer at Laughlin Constable on Saturday.

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