Milwaukee Journal Sentinel

Bayshore plan includes housing, offices, hotel

- Tom Daykin Milwaukee Journal Sentinel USA TODAY NETWORK - WISCONSIN

The long-awaited plan to redevelop Glendale’s troubled Bayshore Town Center calls for more housing and offices, and less retail space — along with millions of dollars of city financing help.

The result, if the $75 million proposal wins city approval, would be a reinventin­g of Bayshore, including a possible hotel — following a national trend of boosting lagging shopping malls with housing and other new uses.

The plans include demolishin­g large portions of Bayshore — reducing its retail space by 37 percent.

“I understand why they are doing it with the challenges retail has had going up against online retailers,” said Rachel Reiss, city administra­tor.

Bayshore, which has several vacant stores, would see new apartments, aimed at older people, built at its northern end. That would fill space left empty when the closed Sears department store was demolished in fall 2017.

Also, the older mall portion of Bayshore, which was renovated just over a decade ago, and the former Boston Store would be demolished and replaced with new uses.

The older mall space, which includes the food court, local retailers and other businesses, would be replaced by a medical office building and open space.

The former Boston Store, which closed in August, and its parking lot would be divided into three parcels, which would have apartments, a hotel and an office building.

The conceptual proposal also calls for apartments to be built on vacant space

between North Lydell Avenue and a mall parking structure.

In addition, new retail space would be developed on part of Bayshore’s parking lot along North Port Washington Road near the former Sears site.

Other improvemen­ts would include upgrades to Bayshore’s town square. Those plans call for having an ice skating rink during the winter and a fire pit during the summer.

The extensive redevelopm­ent project could run from 2019 through 2021.

More than 40 Bayshore tenants, including Bar Louie, Forever 21, Old Navy, Trader Joe’s, Cheesecake Factory and H&M, would remain. Kohl’s, which owns its building, would continue to operate there. Also, Total Wine & More would join that lineup with a 22,800square-foot store.

The chain, which entered the Milwaukee area in recent years, would become Bayshore’s third-largest store after Kohl’s and Barnes & Noble.

Other details were not included in conceptual plans released Wednesday by city officials. Glenn Miller, of Dallasbase­d Cypress Equities, which drafted the proposal, said additional informatio­n isn’t yet available because those plans are still in flux.

The conceptual plans are to be reviewed by the Glendale Community Developmen­t Authority and the Glendale Common Council on Nov. 15.

The plans are included in a proposed amendment to the tax incrementa­l financing district that Glendale used to help finance Bayshore Town Center, which opened in 2006.

The new property tax revenue generated by Bayshore Town Center, which converted Bayshore Mall into a mix of new retail, offices and apartments, has been paying down that financing district debt.

The proposed amendment says American Internatio­nal Group, known as AIG, would assume responsibi­lity for paying off Glendale’s remaining tax financing debt of $56.6 million. It also says AIG would invest up to $75 million in the new redevelopm­ent proposal.

In return, property taxes generated by those new apartments, offices, hotel and retail space would be paid annually to AIG to pay back part of the firm’s investment.

The exact amount that would be provided to AIG would be negotiated later if the tax financing district amendment is approved, Reiss said.

That amendment would likely extend the date for paying off the financing district debt from 2029 to 2033, she said.

That extension is needed for the financing district to obtain further redevelopm­ent and “achieve economic stability,” according to the proposal.

Once that debt is paid off, Bayshore’s property tax payments will flow to the city’s general fund, its school district and other local government­s.

Part of national trend

Both the additional financing help and detailed project plans would need separate approvals from the Community Developmen­t Authority and Common Council.

AIG acquired Bayshore in December in return for not foreclosin­g on the mortgage loan owed by the previous operator, New York-based Olshan Properties. The property transfer was valued at $97.4 million.

The 2006 transforma­tion at Bayshore created several new store and restaurant buildings on a street grid, while also renovating the old mall space. Also, a new office building, apartments and parking structures were constructe­d.

But Bayshore has faced challenges in recent years during a time in which malls are losing sales to Amazon.com Inc. and other online retailers.

Bayshore businesses that have closed in 2018 include iPic Entertainm­ent Inc.’s movie theater, Pinstrikes bowling alley and Big Daddy’s Brew + Que, as well as stores operated by J. Crew and Vera Bradley.

AIG’s redevelopm­ent proposal follows a national trend for creating such mixed-use projects.

In the Milwaukee area, Brookfield Square is replacing a former Sears department store with a Marcus Theatres BistroPlex restaurant and cinema complex, a WhirlyBall entertainm­ent center and a Hilton Garden Inn.

Also, newer area developmen­ts that combine stores, restaurant­s and apartments include The Corners, in the Town of Brookfield; Mayfair Collection, in Wauwatosa; Whitestone Station, in Menomonee Falls; and 84 South, in Greenfield.

 ?? CYPRESS EQUITIES ?? A new redevelopm­ent proposal for Bayshore Town Center includes improvemen­ts to its public square — with an ice skating rink during the winter.
CYPRESS EQUITIES A new redevelopm­ent proposal for Bayshore Town Center includes improvemen­ts to its public square — with an ice skating rink during the winter.

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